Junior SEO Analyst

1 day ago

Saravanampatti Coimbatore Tamil Nadu, India Amber Group Full time ₹ 2,40,000 - ₹ 4,03,450 per year

About Amber Group

Amber Group is a global technology company offering AI-driven solutions for fleet and asset management. Our innovative platform helps businesses gain real-time visibility, reduce operational costs, and improve efficiency. We are expanding our digital presence and are looking for a passionate Junior SEO Analyst to join our marketing team.

Role Overview

As a Junior SEO Analyst, you will support the SEO and digital marketing team in improving our organic search visibility, traffic, and conversions. You will be responsible for keyword research, on-page and off-page optimization, competitor research, and performance tracking.

This is a great opportunity for someone who is eager to grow in the SEO and digital analytics field.

Key Responsibilities

  • Conduct keyword research using tools like Google Keyword Planner, SEMrush, Ahrefs, etc.
  • Assist in on-page optimization (meta tags, title, headings, internal linking, schema, etc.).
  • Monitor and prepare reports using Google Analytics (GA4) and Google Search Console (GSC).
  • Perform regular SEO audits and recommend improvements.
  • Assist in developing backlink strategies and off-page outreach.
  • Collaborate with content writers and the marketing team to optimize blog and website content for SEO.
  • Track website performance, rankings, CTR, impressions, and bounce rate.
  • Stay updated with the latest SEO trends and Google algorithm updates.

Required Skills & Qualifications

Basic understanding of SEO concepts (on-page, off-page, and technical SEO)

Hands-on experience using Google tools — GA4, GSC, Google Tag Manager (GTM) (training/internship experience acceptable)

Familiarity with SEO tools (SEMrush, Ahrefs, Screaming Frog, Ubersuggest, etc.)

Good knowledge of keyword research and competitor analysis

Proficiency in Excel/Google Sheets for reporting

Strong analytical and communication skills

Preferred Qualification (Good to Have)

  • Basic understanding of HTML, CSS
  • Knowledge of content marketing & backlink outreach
  • Digita Marketing certification

Job Types: Full-time, Permanent

Pay: ₹20, ₹33,882.99 per month

Benefits:

  • Health insurance
  • Paid sick time
  • Provident Fund
  • Work from home

Work Location: In person

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