Facebook Ads Specialist
1 day ago
Required Skills
- Proven experience in running Facebook/Meta Ads
- Strong understanding of Ad Manager, Pixel, Events Manager
- Knowledge of funnels, retargeting & custom audiences
- Good understanding of analytics & performance metrics
- Creative mindset for ad copywriting and visuals
- Strong problem-solving skills
We are looking for a Facebook Ad Campaign Executive to manage and optimise our Meta Ads campaigns. The ideal candidate must have hands-on experience with lead generation, audience targeting, Pixel setup, and analytics. You will be responsible for planning, executing, and optimizing campaigns to deliver high-quality leads and strong ROI.
Roles & Responsibilities
- Plan, create, and manage Facebook & Instagram ad campaigns
- Set up campaign objectives: lead generation, traffic, engagement, and conversions.
- Research audience interests & build custom audiences
- Handle A/B testing to improve performance
- Monitor daily performance and optimize CPC, CPL & ROAS
- Create and test ad copies, images, videos, and landing pages
- Use Meta Pixel for tracking and event optimisation.
- Prepare weekly performance reports
- Stay updated with the latest Meta Ads trends & algorithm updates
Job Type: Full-time
Pay: ₹20, ₹40,000.00 per month
Work Location: In person
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