Manager - Loyalty Programs (Sales & Marketing)
3 days ago
- Designing, Planning & Facilitating Loyalty Program to engage Sales team to promote the Sales of Furniture Cushioning on sustainable basis.
PROFITABLE GROWTH
Key Activities:
- Design, Develop implement an monitor the loyalty Program
- Plan Schemes & Benefits to ensure Sales Growth.
- Track sales team performance and impact of schemes periodically.
- Smooth & efficient Redemption of Gift/ Reward redemption
- Handling of External Agencies
- AB Dashboard control & management
KPI :
- " Timely Scheme Planning
- " Timely Gift/ Reward Redemption
- " Influence on Sales
- " Effective Budget Planning
- " New AB Initiatives
- " New/ Value addition in AB Collaterals
- " Sales Team Profile Enhancement
- " Timely redressal of Issues
- " No of Presentation & Training
MARKET DEVELOPMENT& PENETRATION
- " Design & Introduce New Initiatives under the Loyalty Program
- " Design & Development of AB Collaterals.
- " Design and Develop efficient Backend control mechanism & Process.
- " Facilitate Team to efficiently carry out Loyalty Program activities.
- " Track on Competitors' Loyalty Programs/ Schemes
- " Cross Industry learning
Key Decisions :
- Sales team Scheme-Planning, analysis, monitoring & feedback
- Sales team Enrollment - Audit, Verification and updating in System
Working Relation:
- Establish effective relationships with other departments such as Marketing, IT, Commercial, Purchase, Store, Training & Customer Service etc.
- Establish & maintain relationships with sales team for better planning & market development.
- Close relationship with Key Dealers, Sales Team to understand the market needs and challenges.
- Close relation with Front end Team & subordinates to ensure harmonious working conditions.
Soft Skills:
- Excellent Communication
- Interpersonal Skills
Furniture & Furnishing
Sales & Business Development
Full Time, Permanent
Enterprise & B2B Sales
Education
MBA/PGDM in Marketing
Key Skills
SchemesLoyalty ProgramsSales Promotions
Sales Schemes
Our client, a leader in Polyurethane (PU) Foam and Mattresses is a multi-billion rupee entity having established winning brands that have become household brands in India and overseas. This fastest-growing group even today has a nationwide presence, the largest market share in manufacturing PU Foam with a global marketing perspective, and an impeccable track record of bringing comfort, convenience, and luxury to enhance lifestyle.
This foam is a perfect medium for flame and glue laminations with various normal and technical textiles or leather. It is easily printable - Spray, Flexo, and Screen, which makes it suitable for decoration, gift wrapping/packing, and display
Major applications include Mattresses, Sound and Vibration Absorption, Headliners, Sun Visors, Seat Covers Door Trims, Lamination with Fabric/Scrim, Vinyl, and leather
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