Sr. SEO Executive

We are hiring for Sr. SEO Executive, Sr. SMO Executive & Sr. PPC Ads Executive for our company at Suchitra Location.

Job Description:

Sr. SEO Executive:

• Job Responsibilities
• Development and Execution of Advanced SEO Strategies
• Cross-Functional Team Collaboration for Campaign Creation
• Comprehensive Reporting and Analytics
• Leadership and Mentorship of Junior SEO Specialists
• Continuous Learning and Adoption of Latest SEO Techniques
• Design and Implementation of Local SEO Strategies'
• Technical SEO Management
• Link Building Strategy and Execution
• Client Relationship Management
• SEO Training and Advocacy

Job roles for the Sr. SMO Executive:

Key Responsibilities:

1. Social Media Strategy & Execution (40%)

• Develop and implement platform-wise social media strategies across Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and emerging platforms.- Lead content planning, creation, publishing, and performance tracking.- Own community building (follower growth) and engagement.- Analyze platform insights to optimise content strategies.- Oversee influencer marketing from scouting to performance measurement.- Conduct competitor benchmarking and research.

2. Website, SEO & UI/UX management (30%).

Oversee website content updates and maintenance.- Improve UI/UX and user journeys.- Drive SEO initiatives to boost organic traffic and rankings.- Collaborate with internal & external IT & tech teams- Conduct competitor benchmarking and research.

3. CRM, Automation & Performance marketing Integration (30%)

Manage CRM communication across email, WhatsApp, and SMS.- Build automated customer journeys and retention programs.- Ensure CRM workflows support lead nurturing and cross-sell conversions.- Collaborate with performance marketing teams for aligned communication.

Cross Functional Collaboration:

Work closely with Product, HR, Community Development, and Sales teams to support product launches, event coverage, creative development, and shoot requirements.- Collaborate with tech teams to implement relevant tools, integrations, and APIs that support marketing initiatives, enhance data flow, and improve overall digital efficiency.- Strong stakeholder management: ability to create clear, detailed briefs, set realistic timelines, coordinate across departments, and ensure seamless communication with internal and external teams.- Ensure all brand and marketing assets delivered align with stakeholder needs and business objectives.

Content marketing & Brand storytelling:

Lead content strategy and calendar across owned channels.- Ensure consistent, engaging brand communication.- Collaborate with creatives to produce high-quality content.- Conduct R&D to keep content innovative and relevant.

Key KPI's:

Social media follower growth and engagement rate- Website traffic (organic, overall)- Lead generation volume- Revenue contribution from digital channels- CRM engagement, open rates, CTR, conversions- Influencer campaign ROI

Sr. PPC Ads Executive:

Job description

• Google Ads Management: Plan, set up, and manage Google Ads campaigns to drive traffic, conversions, and ROI.
• Keyword Research: Conduct extensive keyword research to identify high-performing keywords and optimize ad campaigns accordingly.
• Ad Copy Creation: Develop compelling ad copy that resonates with our target audience and adheres to best practices.
• Budget Management: Monitor and manage advertising budgets effectively to ensure optimal campaign performance.
• Campaign Optimization: Continuously analyse campaign performance and make data-driven adjustments to improve click-through rates (CTR), quality scores, and conversion rates.
• A/B Testing: Conduct A/B tests on ad creatives, landing pages, and ad copy to identify and implement improvements.
• Competitor Analysis: Keep an eye on competitor strategies and trends within the real estate industry to stay competitive.
• Reporting and Analytics: Generate regular reports on campaign performance and provide insights and recommendations for optimization.

Requirements:

Qualification: Graduation

Experience : 5+ years

Male or Female any one can apply.

Immediate joiners are required.

Job Type: Full-time

Benefits:

• Health insurance

Work Location: In person