Google Adwords Executive
19 hours ago
Vaidam health is looking for Google AdWords specialist in the Digital Marketing Team to increase its brand awareness.
Role & responsibilities:
- To generating leads using google AdWords.
- To plan, create, manage and optimize existing PPC campaign components including, but not limited to ad-copy, bid prices, cost per conversion, cost per click, keyword research, etc.
- To create & implement PPC strategies including keyword research and analysis.
- Be involved in keyword selection and audience targeting.
- To manage the strategy and setup of all paid campaigns.
- Must know how to optimize campaigns based on bids and quality score.
- Must know tools to analyses campaigns of competitors and benchmark performance accordingly.
- Must be Proficient in marketing research and statistical analysis
- Be actively involved in SEO efforts (keyword, image optimization, etc
- Must be able to measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
- Acquire insight into online marketing trends and keep strategies up-to-date.
Skills we are looking for:
- Must be self-motivated & driven
- Must be a team player
- Positive and enthusiastic attitude
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
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