Script Creator
1 day ago
The Script Creator is responsible for developing clear, engaging, and persuasive scripts for product videos, promotional ads, explainer videos, user guides, and social media content. The role focuses on understanding the product, target audience, and brand voice to create compelling narratives that drive conversions and brand awareness.
Responsibilities:
Create scripts for
product demos, explainer videos, ads, feature launches, reels, and testimonial videos
Understand product features, benefits, and USPs and convert them into simple, engaging content
Work closely with marketing, product, design, and video teams
Develop scripts that highlight
value propositions, problem-solving, and user pain points
Create storytelling-based scripts for brand-building videos
Research competitor content and market trends
Write short-form and long-form scripts tailored to each platform (YouTube, Instagram, LinkedIn, Website)
Generate catchy hooks, intros, CTAs, and captions
Ensure scripts align with brand tone: professional, friendly, or technical
Update scripts based on team feedback, analytics, and user behavior
Skills Required:
- Strong command over English and storytelling
- Ability to convert technical product details into simple user language
- Creative thinking & concept development
- Knowledge of product marketing
- Understanding of video structure (hook → body → CTA)
- Basic understanding of digital platforms & audience psychology
- Script writing for reels, ads & long videos
Preffered Experience:
- Experience in product-based companies.
- Worked on ad scripts or explainer videos
- Understanding of product lifecycle and customer behavior
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