Performance & Community Manager

21 hours ago


Mohali, Punjab, India Tida Sports Full time ₹ 2,40,000 - ₹ 3,00,000 per year

TIDA Sports is a leading sports academy dedicated to nurturing young athletic talent and fostering a love for sports. We provide comprehensive coaching and training programs in various sports. Our mission is to empower athletes to reach their full potential through expert guidance and a supportive environment.

We are seeking an Performance & Community Manager who can Drive efficient, measurable growth by translating brand awareness into high-value user acquisition (app installs) and fostering a vibrant, active user community online

Key Responsibilities & Deliverables:

  1. Community Engagement: Lead daily posting, interaction, and content moderation on high-traffic platforms (Instagram, YouTube, community forums) to maximize engagement and UGC.

  2. Data-Driven Reporting: Track and report on MAU, retention rates, and channel effectiveness, providing constant feedback to the Brand Strategist for content improvement.

  3. Campaign A/B Testing: Continuously test ad copy, visuals, and audience segments to improve ROI and prepare for national scaling blitzes.

Top 2 Key Performance Indicators (KPIs):

1. Monthly Active Users (MAU) Growth: Directly contribute to MAU growth from paid and owned community channels.

2. Engagement Rate: Maintain a benchmark-exceeding average engagement rate (Comments + Shares/Reach) on all social platforms. Required Experience: Hands-on experience in Social Media Management, ideally scaling an app-based service. Proficiency with Meta Ads Manager and Google Analytics is a plus.

Job Type: Full-time

Pay: ₹20, ₹25,000.00 per month

Work Location: In person



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