SFMC Developer
2 weeks ago
Responsibilities:
- Salesforce Marketing Cloud implementation, configuration, data migration, and working with Marketing Cloud Connect, and other Integrations,
- Lead requirements gathering, solution design, and writing statements of work,
- Communicate project concepts and outcomes to client project stakeholders,
- Design and delivery of solutions in Email Studio
- Design and implement, for automated email/mobile journeys using Email Studio,Mobile Studio, Automation Studio and Journey Builder, and advise clients on how to optimize further,
- Strong understanding of digital marketing KPIs, such as email marketing, PPC and other marketing conversion metrics,
- Experience in reporting and analyzing email activity using Email Studio reports and Journey Builder.
- (Nice to have) proficiency with Data Views and Discover Reports within Analytics Builder, Einstein Engagement,
- Design and/or build integrations between Marketing Cloud and 3rd party applications or data sources,
- Conduct user training and actively promote user adoption of Marketing Cloud,
- Track record for delivering marketing automation projects in a fast-paced environment, and able to successfully keep to deadlines.
Required Qualifications and Background
- At least 6 years' experience working hands-on in Marketing Cloud implementations, ideally involving integrations with Salesforce core and other platforms.
- Certified Marketing Cloud Consultant
- Certified Marketing Cloud Email Specialist
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