BDE Retail Karnataka North

3 days ago


McCain FoodsIndia P Ltd, India McCain Foods Full time ₹ 4,50,000 - ₹ 9,00,000 per year

Position Title: BDE Retail Karnataka North (Hubli)

Position Type: Regular - Full-Time ​

Position Location: Bangalore 

Requisition ID: 36669 

We are passionate about food. But we're even more passionate about our People



Primary Purpose of Role

Business Development Executive's role in Retail (MT,TT,Ecom) concentrates on achieving targets through best in class execution and service. With the potential of booming growths in the territory, outlet coverage and new town expansion is a key focus area. Besides this, the role-holder will be responsible for maintaining commercial hygiene as well as stock hygiene. Finally, the real impact of the role is seen through building and maintaining effective relationships with the Distributor, Salesmen, Promotors, as well as within his Line Manager team.

The role is based out of Hubli.



Roles and Responsibilities & Key Deliverables

Sales Focus

  • Ensure achievement of monthly, quarterly and annual agreed Sales targets within laid down business terms
  • Sales target setting and monitoring for Distributors, TSI's at a beat level
  • Monitor Actual Sales and mid-course corrections and inputs to reduce variance against expectations
  • Sales projection for distribution business

Area & Business Planning

  • Identify potential Areas & appoint distributors in line with business strategy
  • Plan & allocate TSI's basis market potential
  • Formulate & execute the secondary sales plan – Area wise, distributor wise, Brand wise, SKU wise
  • Conduct JCM's for all TSI's every month and review area performance

Distribution Management

  • Ensuring quality of market coverage through effective use of TSI and distribution network
  • Develop and ensure implementation of Distribution plan across distributor territories
  • Ensure category availability, visibility & freshness (Stock rotation)
  • Ensure that the TSI's are servicing the market for breakages & stock destruction
  • Formulate and ensure implementation of trade & consumer promotion plans
  • Support micro marketing/ customer activation initiatives planned for the area.
  • Competition tracking & providing inputs to the ASM

Distributor Management

  • Educate and train the distributors on DMS systems & processes
  • Ensure optimal stocking levels and high billing efficiency for all distributors
  • Ensure distributor compliance to agreed service levels & credit terms
  • Review distributor financial health (pipeline and outstanding)

Freezer Governance 



Knowledge/Experience

To effectively perform in this job the position holder must have:



Experience – Relevant minimum 3 yrs experience in the same space, preferably FMCG industry



Professional/ Technical Competencies

  • Business Planning and Development
  • Ability to plan for sales targets, sales projections and stock planning
  • Ability to identify potential business partners, geographies, channels
  • Understanding market place dynamics and pulse of trade and shoppers
  • Distributor Management : Distributor financial management, commercial policy, investment and ROI


Apply Now if you are looking to be part of a flourishing and energetic environment Join a recognized brand known throughout households across the globe

McCain Foods is an equal opportunity employer. As a global family-owned company, we strive to be the employer of choice in the diverse communities around the world in which we live and work. We recognize that inclusion drives our creativity, resilience, and success and makes our business stronger. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, veteran status, disability, or any other protected characteristic under applicable law.

McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to find appropriate solutions. 

Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with McCain's Global Privacy Policy and Global Employee Privacy Policy, as applicable. You can understand how your personal information is being handled here

Job Family: Sales      

Division: India 

Department: ​Area Sales Manager Karnataka and Kerala ​

Location(s): IN - India : Karnataka : Hubli-Dharwad 

Company: McCain Foods(India) P Ltd 



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