Digital Marketing Manager

6 days ago

Golpark Kolkata West Bengal, India Mahe Technologies Pvt. Ltd. Full time ₹ 4,80,000 - ₹ 9,60,000 per year

Digital Marketing Manager

Job Title: Digital Marketing Team Lead

Job Type: Full-Time / On-site

Location: Kolkata, Golaprk

About the Role

We are seeking a highly skilled and motivated Digital Marketing Team Lead to oversee our marketing strategy, manage the team, and drive strong growth across digital channels. The ideal candidate is a strategic thinker with hands-on expertise in digital marketing, team management, and performance optimization.

Key Responsibilities

  • Lead, mentor, and manage a team of digital marketers (SEO, SEM, social media, content, email, etc.).
  • Develop and execute comprehensive digital marketing strategies aligned with company goals.
  • Oversee paid campaigns across Google Ads, Meta Ads, and other platforms.
  • Analyze data, prepare performance reports, and ensure KPIs/ROI targets are met.
  • Coordinate with design, content, and product teams for seamless campaign execution.
  • Implement A/B testing and conversion optimization strategies.
  • Manage marketing budgets and allocate resources efficiently.
  • Stay updated on digital marketing trends, tools, and industry best practices.

Requirements

  • 3–5+ years of experience in digital marketing, including at least 1–2 years in a leadership role.
  • Strong knowledge of SEO, SEM, PPC, social media ads, email marketing, and analytics.
  • Proficiency with Google Analytics, Google Ads, Meta Business Manager, and CRM tools.
  • Excellent leadership, communication, and project management skills.
  • Ability to work in a fast-paced environment and manage multiple priorities.

Preferred Qualifications

  • Experience with marketing automation tools (HubSpot, Mailchimp, etc.).
  • Data-driven mindset with strong analytical skills.
  • Experience in e-commerce, SaaS, or agency environments (optional).
  • Certifications in Google Ads, Analytics, or Meta (preferred).

Benefits

  • Competitive salary and performance bonuses
  • Flexible working hours / Remote options
  • Professional development and learning opportunities
  • Health benefits (if applicable)
  • Collaborative, growth-focused work environment

Job Types: Full-time, Permanent

Pay: ₹20, ₹40,000.00 per month

Work Location: In person

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