Content & Marketing Intern - Thought Leadership & Sales Enablement

3 days ago


Bengaluru East Karnataka, India Discover Dollar Inc Full time ₹ 9,00,000 - ₹ 12,00,000 per year

About The Role
We're looking for a Content & Marketing Intern who can connect the dots between research, content, and relationship-led marketing. You'll work on initiatives that position our brand and leadership as trusted voices in AI and finance — not through direct selling, but by driving the right conversations and thought leadership.

Your work will help shape our digital and offline presence — from creating insight-led content and campaigns to supporting self-hosted events and workshops across global cities.

This role blends research, storytelling, and execution — ideal for someone who learns fast, takes initiative, and loves building content that influences senior decision makers.

Focus Areas

  • Content & Thought Leadership

You'll help with the research and content layer that fuels thought leadership and campaigns.

  • Research trends, reports, and insights on AI, retail, finance, and procurement.
  • Build agents and Identify emerging conversation themes for CFOs and finance leaders.
  • Build briefs, long-form posts, and short assets (LinkedIn, blogs, carousels).
  • Analyse high-performing thought leadership posts and translate insights into new formats.
  • Collaborate with the Product and Sales teams to create content that supports demos, decks, and customer conversations.


Goal: Create content that strengthens brand authority and helps Sales build trust faster.

  • Campaigns & Analytics

You'll help marketing translate insights into measurable campaigns that engage the right audience.

  • Track and analyse content and campaign data to derive actionable insights, identify high-performing themes, and close the loop between marketing engagement and sales outcomes.
  • Assist in creating marketing assets - playbooks, one-pagers, and campaign content.
  • Coordinate with Sales to ensure marketing materials align with current deals and outreach.
  • Run micro-campaigns on LinkedIn (thought leader amplification, event promotion).
  • Track engagement and help measure MQL growth and content performance.


Goal: Build marketing programs that enable Sales to open and nurture conversations.

  • Offline Relationship Building & Event Support

You'll support initiatives that move beyond digital noise - helping build trust through in-person events and community engagement.

  • Research and plan self-hosted events and workshops (starting with Toronto CFO/Finance Leaders workshop and Bangalore sessions in December).
  • Identify relevant attendees, topics, and potential local partners.
  • Support pre-event communication, content, and post-event recaps.
  • Coordinate between Marketing, Sales, and local stakeholders for event execution.


Goal: Help position leadership as a trusted advisor through curated, non-sales events.
Who You Are

  • Ownership-driven: You start things, push them forward, and close the loop.
  • Curious researcher: You enjoy reading, finding patterns, and turning insights into usable ideas.
  • Structured storyteller: You can take a complex theme and make it simple and relevant for decision-makers.
  • Digitally sharp: You know your way around tools like Notion, Canva, Apollo, Clay, Opus, Veo, and AI assistants (Claude, OpenAI).
  • Learner: You explore new tools and channels weekly — not just consume, but apply and document learnings.
  • Relationship-focused: You understand marketing today is about trust, not volume.

What Success Looks Like

  • A consistent pipeline of insight-led content that supports thought leadership.
  • Increased quality engagement (right audience, not vanity metrics).
  • Sales team actively using marketing assets in live deals or outreach.
  • Smooth execution of self-hosted events with strong post-event engagement.
  • Documented learning loops — what content, campaigns, and events drive interest.

Why This Role Matters
Digital marketing is increasingly noisy — content alone doesn't cut through anymore.

This role exists to help us
build credibility and relationships
through smarter content, insight-driven campaigns, and high-quality in-person engagement.

You'll work directly with Marketing and Product leaders, gaining exposure to B2B GTM strategy, executive communication, and relationship-based growth.

How To Apply
If this role sounds exciting and you're eager to learn how marketing drives real business outcomes — we'd love to hear from you.

Step 1: Share your resume
Attach your updated resume (or LinkedIn profile link) that highlights your projects, internships, or anything that reflects curiosity and initiative.

Step 2: Send us a short video (1–2 minutes)
Topic
Pick one recent trend, insight, or idea you've seen in business, AI, or marketing — and tell us how you'd turn it into a LinkedIn post or campaign that builds trust with decision-makers (not just gets likes).

The goal is to understand how you think — not how you edit. A simple Loom or phone recording works perfectly.

  • Tell us why you found that idea interesting.
  • Explain how you'd translate it into content or a campaign.
  • Keep it conversational, not scripted.


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