Assistant Brand Manager Marketing

4 days ago

Bhopal, Madhya Pradesh, India DB Corp Ltd. Full time ₹ 5,00,000 - ₹ 15,00,000 per year

About Dainik Bhaskar Group

Dainik Bhaskar Group is India's largest news media conglomerate with a strong presence across Print, Digital, and Radio platforms. Its flagship publication, 
Dainik Bhaskar
, is the most widely circulated newspaper in India and the third-largest globally. The group operates 61 print editions in Hindi, Gujarati, and Marathi across 12 states, reaching over 5 million households daily, with a combined readership exceeding 140 million across Print, Digital, and Social media.

Its digital arm, DB Digital, runs 4 portals and 4 mobile apps in Hindi, English, Gujarati, and Marathi. It is the India's Largest Mobile App in Hindi & Guj  In Radio, 94.3 MY FM broadcasts across 44 cities in 7 states, making it the fastest-growing Radio in Tier I and II towns.

Driven by a fearless commitment to truth and innovation, Dainik Bhaskar continues to empower communities with credible, impactful journalism.

About the Role

We're searching for an 
ambitious, creative and hustler-mindset Assistant Brand Manager
 to join our Corporate Brand and Product Marketing team.

This isn't a sit-behind-a-desk role. This is:

  • Building India's most trusted media brand every single day
  • Driving high-impact Brand & Digital campaigns
  • Bringing flagship IPs like 
    Bhaskar Utsav
    , 
    SuperChef, Youth Festival, etc.
     to life
  • Turning bold ideas into powerful audience love

You'll work across brand, digital, CSR, product & circulation to create meaningful, measurable impact.

Key Responsibilities

  • Design & execute 
    breakthrough brand campaigns
     and engagement programs
  • Lead 
    digital & social media strategy:
     content, influencers, paid ads (FB, YouTube, Display)
  • Partner with editorial & circulation teams to drive 
    brand growth and visibility
  • Own the 
    brand style guide
     and ensure consistent storytelling across channels
  • Analyse brand & audience insights to sharpen strategy
  • Drive research initiatives (NPS, Brand Track, Consumer Insights. etc)

Who We're Looking For

  • Freshers or experienced graduates from 
    premium B-schools
  • A sharp mind with 
    brand instinct + digital muscle
  • Someone who lives for ideas, but loves execution even more
  • Storyteller, collaborator, problem-solver - all in one
  • Hungry to build brands that 
    shape culture, not just campaigns
  • Comfortable with PPTs & Excel - because great ideas need great presentation & planning too

Your Growth Path

Assistant Brand Manager → Brand Manager → Vertical Lead → Head of Brand & Product Marketing (or other leadership roles)

We grow fast — and so will you.

Why Join Us?

  • Work with one of 
    India's most powerful media brands
  • Create meaningful impact at national scale
  • Own marquee IPs & large-format initiatives
  • Fast-tracked leadership grooming
  • A team that empowers ownership, creativity & speed

If you breathe brands, think digital, and thrive in action — this is your arena.

  • Come, join us and be a part of India's leading media house

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