YouTube Content Creator
1 day ago
Job description:
We are looking for a creative, witty, and trend-smart Content Writer to craft engaging content for our YouTube channel and Instagram platforms. The ideal candidate must understand storytelling, short-form video structure, humour, and trending social media formats.
Key Responsibilities1. Scriptwriting (Primary Responsibility)
- Write high-quality, entertaining, and relatable scripts for YouTube vlogs, reels, short films, prank videos, and challenge-based content.
- Create hook-driven openings, smooth transitions, humour beats, and impactful endings.
- Convert raw ideas into structured scripts, including dialogues, scene breakdowns, and punchlines.
2. Trend & Platform Research
- Stay updated with trending topics, viral formats, Instagram reel trends, YouTube Shorts styles, and adapt them into fresh content ideas.
- Analyse what's working in similar niches and suggest weekly improvements.
3. Content Ideation
- Brainstorm original concepts, prank ideas, family-based comedy plots, emotional storylines, and educational content (when required).
- Generate monthly content calendars for Instagram Reels, YouTube Videos & Shorts.
4. Caption & Copywriting
- Write funny, savage, emotional, and engaging captions for Instagram posts and reels (Hinglish + English style).
- Create impactful YouTube titles, video descriptions, hashtags, and click-worthy thumbnails ideas.
5. Character-Based Writing
- Write content tailored to the personalities of:
- Rohit
- Shilpa
- Rohan
- Family members
- Ensure dialogues feel authentic, natural, and true to the CrayLyf style.
6. Brand Integrations / Ads
- Write seamless promotional scripts for paid brand integrations (YouTube + Instagram) without making it look like an ad.
- Understand brand briefs and create funny, creative, story-driven ad scripts that fit the CrayLyf format.
7. Storytelling & Engagement
- Build content that is emotionally connecting—funny, relatable, dramatic, or inspirational based on video theme.
- Strengthen engagement with call-to-actions, humor twists, punchlines, and cliffhangers.
8. Multi-Format Writing
- Write for multiple formats including:
- Long-form YouTube videos (8–15 mins)
- YouTube Shorts (15–60 sec)
- Instagram Reels
- Community posts
- Voiceover narration scripts
- Skits, challenges, pranks, and interactive videos
9. Collaboration With Filming & Editing
- Work closely with Rohit and the team to adjust scripts during shooting.
- Share script notes for editors (timings, transitions, music cues, dialogues).
10. Quality Control
- Ensure content tone matches the brand: funny, dramatic, wholesome, Desi, family-friendly.
- Proofread all scripts to avoid errors and maintain consistency.
Ideal Candidate
- Excellent command over Hinglish writing—funny, snappy, relatable.
- Good understanding of YouTube & Instagram algorithms.
- Ability to think visually and write for camera.
- Must be highly creative, fast, flexible, and updated with trends.
Job Types: Full-time, Part-time, Internship, Contractual / Temporary
Contract length: 6 months
Benefits:
- Flexible schedule
- Work from home
Work Location: In person
Job Types: Full-time, Part-time, Fresher, Internship, Contractual / Temporary
Contract length: 6 months
Pay: Up to ₹15,000.00 per month
Expected hours: 20 per week
Benefits:
- Commuter assistance
- Flexible schedule
- Paid sick time
- Paid time off
- Work from home
Work Location: In person
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