YouTube Content Creator

1 day ago


Greater Noida, Uttar Pradesh, India 80e854e7-8a82-477f-a3d3-2193fff35f34 Full time ₹ 1,80,000 - ₹ 2,50,000 per year

Job description:

We are looking for a creative, witty, and trend-smart Content Writer to craft engaging content for our YouTube channel and Instagram platforms. The ideal candidate must understand storytelling, short-form video structure, humour, and trending social media formats.

Key Responsibilities1. Scriptwriting (Primary Responsibility)

  • Write high-quality, entertaining, and relatable scripts for YouTube vlogs, reels, short films, prank videos, and challenge-based content.
  • Create hook-driven openings, smooth transitions, humour beats, and impactful endings.
  • Convert raw ideas into structured scripts, including dialogues, scene breakdowns, and punchlines.

2. Trend & Platform Research

  • Stay updated with trending topics, viral formats, Instagram reel trends, YouTube Shorts styles, and adapt them into fresh content ideas.
  • Analyse what's working in similar niches and suggest weekly improvements.

3. Content Ideation

  • Brainstorm original concepts, prank ideas, family-based comedy plots, emotional storylines, and educational content (when required).
  • Generate monthly content calendars for Instagram Reels, YouTube Videos & Shorts.

4. Caption & Copywriting

  • Write funny, savage, emotional, and engaging captions for Instagram posts and reels (Hinglish + English style).
  • Create impactful YouTube titles, video descriptions, hashtags, and click-worthy thumbnails ideas.

5. Character-Based Writing

  • Write content tailored to the personalities of:
  • Rohit
  • Shilpa
  • Rohan
  • Family members
  • Ensure dialogues feel authentic, natural, and true to the CrayLyf style.

6. Brand Integrations / Ads

  • Write seamless promotional scripts for paid brand integrations (YouTube + Instagram) without making it look like an ad.
  • Understand brand briefs and create funny, creative, story-driven ad scripts that fit the CrayLyf format.

7. Storytelling & Engagement

  • Build content that is emotionally connecting—funny, relatable, dramatic, or inspirational based on video theme.
  • Strengthen engagement with call-to-actions, humor twists, punchlines, and cliffhangers.

8. Multi-Format Writing

  • Write for multiple formats including:
  • Long-form YouTube videos (8–15 mins)
  • YouTube Shorts (15–60 sec)
  • Instagram Reels
  • Community posts
  • Voiceover narration scripts
  • Skits, challenges, pranks, and interactive videos

9. Collaboration With Filming & Editing

  • Work closely with Rohit and the team to adjust scripts during shooting.
  • Share script notes for editors (timings, transitions, music cues, dialogues).

10. Quality Control

  • Ensure content tone matches the brand: funny, dramatic, wholesome, Desi, family-friendly.
  • Proofread all scripts to avoid errors and maintain consistency.

Ideal Candidate

  • Excellent command over Hinglish writing—funny, snappy, relatable.
  • Good understanding of YouTube & Instagram algorithms.
  • Ability to think visually and write for camera.
  • Must be highly creative, fast, flexible, and updated with trends.

Job Types: Full-time, Part-time, Internship, Contractual / Temporary

Contract length: 6 months

Benefits:

  • Flexible schedule
  • Work from home

Work Location: In person

Job Types: Full-time, Part-time, Fresher, Internship, Contractual / Temporary

Contract length: 6 months

Pay: Up to ₹15,000.00 per month

Expected hours: 20 per week

Benefits:

  • Commuter assistance
  • Flexible schedule
  • Paid sick time
  • Paid time off
  • Work from home

Work Location: In person


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