Amazon Advertising(Senior Specialist)

4 days ago

Hyderabad, Telangana, India 8945e9de-56b6-41c9-b6ad-81b08e54d077 Full time ₹ 12,00,000 - ₹ 36,00,000 per year

The Job

Being a Senior Amazon PPC Specialist involves a combination of advanced technical skills, strategic thinking, and a deep understanding of Amazon's advertising platform. Working alongside our channel manager, the job involves working on multiple aspects of our marketplace channel. From identifying new products to sell through to pricing analysis and developing our existing product listings on Amazon, the role requires a challenging and yet dynamic 360 degree approach.

Job Description

  • Creating effective listings for a constant stream of new products on Amazon.
  • Ensure all product details are up to date with Amazon policies.
  • Updating and maintaining existing product listings, ensuring images, content and keywords are properly optimised.
  • Analysing PPC performance, updating and optimising according to trends, demand and competition.
  • Regulating prices based on profit margins, competitors' pricing, and stock availability, with a view of increasing traffic, sales, and profitability.
  • Conducting regular competitor research, analysing Amazon sales traffic and adapting sales strategy to facilitate further growth and brand exposure.
  • Assisting in the management of FBA stock replenishment.
  • Producing sales reports for management, and proposing new strategies to stimulate growth.
  • Lead, mentor, and manage a team of Amazon PPC specialists.
  • Conduct regular performance reviews, provide training, and foster a collaborative team environment.
  • Delegate tasks and ensure timely completion of projects.

Requirements

  • At least 2+ years' experience and a proven track record of delivering month-on-month revenue growth keeping marketing budget in line.
  • Strong knowledge of PPC (Advertising) within Amazon and Amazon SEO is a must.
  • Sound understanding of current online marketing concepts, strategy and best practices.
  • A friendly, approachable, and charismatic individual who is able to inspire people and other departments to achieve.
  • Well organised and creative, the individual must be a strong and effective communicator.
  • Must be able to clearly communicate using the English language in both written and oral forms.
  • Numeracy and financial astuteness are critical skills to be able to do the job.
  • Must be comfortable in using online office suite productivity tools, analytical software and marketing-oriented software platforms such as Helium10, Merchant Words.
  • Individuals must be either culturally aware or be willing to understand and accept multiple cultures due to the diversity of our people around the World and the languages that we deal with.
  • Demonstrated ability to lead and manage a team, with excellent mentoring and coaching skills.
  • Making decisions in a timely manner, even when there is uncertainty, to keep the team moving forward and avoid stagnation.

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