Account Manager

Department: Client Servicing & OperationsLocation: Ahmedabad (Hybrid / Onsite)Salary Range: ₹45,000 – ₹50,000/month

(based on experience and marketing tech skillset)

Working Days: Monday to Saturday (2 Saturdays off per month)

About Betterrwalls

Betterrwalls is a performance-driven
real estate marketing agency
working exclusively with
developers
(not brokers).

We specialize in:

• Go-To-Market (GTM) strategy planning
• Performance marketing across Meta, Google, YouTube & LinkedIn, etc.
• Sales automation & CRM workflows

We are scaling into
Betterrwalls 2.0
— a structured, automation-led growth model focused on ROI, brand partnerships, and value-driven client relations.

Role Objectives

You'll act as the
bridge between our clients, creative/media teams, and management
— ensuring every project runs smoothly, profitably, and delightfully.

You'll oversee client communication, delivery timelines, reporting, renewals, and service quality — while maintaining a 360° view of accounts, payments, and team coordination.

Essentially:
You're the COO for each client account.

Key Responsibilities
Client coordination and project management

• Manage day-to-day communication with clients (WhatsApp, email, and calls).
• Coordinate ad creatives, media plans, and brand materials with internal teams.
• Track and ensure timely approvals on designs, strategies, and monthly marketing plans.
• Conduct weekly performance reviews and summarize key actions for clients.

Campaign & Delivery Oversight

• Track performance marketing metrics (leads, CPL, conversions, etc.).
• Liaise with design and ad teams to ensure KPIs are met.
• Plan and finalize next-month strategies in sync with the strategy team.

Payment & Account Management

• Track client billing cycles, renewal dates, and outstanding balances.
• Coordinate with accounts for invoicing and payment follow-ups.
• Ensure renewal confirmations and maintain financial discipline for every project.

Client Success & Relationship Building

• Anticipate client needs and proactively offer new service suggestions (upsells).
• Maintain client happiness score and follow-up rhythm.
• Balance client satisfaction with agency profitability and workflow integrity.

Reporting & Documentation

• Maintain all client project records: media plans, invoices, strategies, and reports.
• Update CRM (HubSpot) regularly with project progress and renewal status.
• Generate weekly client summary dashboards and send to management.

Vendor & Team Coordination

• Manage timelines and approvals with design vendors, ad managers, and content suppliers.
• Ensure deliverables are met as per brand and performance standards.

Tools & Tech You'll Use

(Training will be provided if needed)

• HubSpot CRM
  → Client database & renewal tracking
• Asana
  → Task and project management
• Google Sheets
  → Reporting & documentation
• Meta & Google Ads Dashboards
  → Campaign data tracking
• WhatsApp Business API
  → Automated client communication
• Google Looker Studio
  → Report generation dashboards

Required Skills & QualitiesExperience & Background

• 2–5 years of experience in client servicing, digital marketing coordination, or project management.
• Preferred industry:
  Advertising, Digital Marketing, or Real Estate Digital Marketing
  .

Core Skills

• Excellent English communication & presentation skills
• Strong follow-up and coordination discipline
• Understanding of digital marketing KPIs (CTR, CPL, conversion ratios)
• Organized, deadline-driven, and emotionally intelligent
• Strategic negotiator — can align client expectations with company goals

Personality Traits

• Ownership mindset: "This is my client."
• High empathy + assertiveness balance.
• Tech-comfortable — loves automation and efficiency.
• Calm under pressure — can handle multiple accounts gracefully.
• Trustworthy and structured — maintains confidentiality and process.

KPIs (Key Performance Indicators)

• Client retention & satisfaction score (monthly rating)
• Renewal ratio (%)
• Timely report & deliverable submissions (%)
• Collection ratio vs billing target (%)
• Upsell value generated from existing clients
• Reduction in founder's daily coordination time (internal metric)

Reporting Structure

• Reports to:
  Founder / Director
• Works with:
  Strategy Team, Media Team, Design Team, Vendors, Clients
• Coordinates:
  Account renewals, creative deliveries, payment tracking, and reporting