Social Media Manager

2 weeks ago

Gurgaon, Haryana, India CARYSIL Full time ₹ 5,00,000 - ₹ 25,00,000 per year

About Carysil Ltd

Carysil Ltd (formerly Acrysil Ltd) is a global lifestyle company shaping the future of modern living through design, innovation, and craftsmanship. Present in 55+ countries, Carysil is known for its Quartz Sinks, Built-in Appliances, Faucets, and Stainless Steel products — all crafted to elevate how people live, cook, and experience their homes.

Under the leadership of CMD Chirag Parekh, the company has evolved into two design-forward lifestyle brands:

Carysil — a premium kitchen and lifestyle appliances brand that blends design with everyday luxury.

Sternhagen — a luxury bathroom and interior brand redefining spaces through art, architecture, and German design excellence.

Together, they represent creativity, innovation, and modern aesthetics — and we're looking for someone to tell that story online.

⸻

About the Role

We're looking for a Social Media Manager who lives and breathes storytelling, trends, and design.

This role isn't just about managing posts — it's about building communities, creating conversations, and shaping brand voice across platforms for Carysil and Sternhagen.

You'll conceptualize campaigns, collaborate with creators and influencers, and turn content into culture.

Location: Gurugram

Type: Full-time, On-site

⸻

Key Responsibilities


• Own and manage social media strategy and execution across all platforms (Instagram, LinkedIn, Facebook, YouTube, Pinterest, etc.) for both brands.


• Create and curate engaging, design-driven content that reflects the brands' lifestyle DNA.


• Develop social-first campaigns and collaborations with influencers, creators, and design partners.


• Plan and oversee shoots, reels, and video storytelling that bring product experiences to life.


• Analyze performance metrics, audience insights, and trends to optimize engagement and growth.


• Partner closely with Marketing, Design, and Creative teams to ensure brand consistency across all content.


• Stay ahead of digital trends, viral formats, and new social tools to keep both brands relevant and aspirational.

⸻

What You Bring


• 2–5 years of experience managing social media for premium, design, lifestyle, or luxury brands.


• Deep understanding of content strategy, visual storytelling, and influencer marketing.


• Proven ability to grow and engage audiences through creative and authentic storytelling.


• Strong sense of design aesthetics, tone of voice, and brand personality.


• Excellent communication and creative thinking skills — with a finger on the pulse of what's trending.

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