Executive/Sr Executive

1 day ago

Kolkata, West Bengal, India Keventer Full time ₹ 90,00,000 - ₹ 1,20,00,000 per year

Sales & Revenue Growth

  • Achieve monthly, quarterly, and annual sales targets.
  • Drive product penetration and increase market share.
  • Monitor competitor activities and propose counter-strategies.

2. Market Development

  • Identify new business opportunities within assigned territories.
  • Expand product listings and improve visibility at retail outlets.
  • Ensure proper placement, display, and branding of products.

3. Distributor & Retail Management

  • Manage distributor relationships, stock levels, and order planning.
  • Conduct regular market visits to retail outlets.
  • Address distributor issues and ensure smooth supply chain operations.

4. Merchandising & Execution

  • Ensure execution of trade marketing and promotional activities.
  • Coordinate with merchandising teams to maintain planogram adherence.
  • Track effectiveness of promotions and provide insights.

5. Reporting & Analysis

  • Prepare daily/weekly/monthly sales reports.
  • Analyze sales data to identify gaps and opportunities.
  • Provide insights for forecasting and planning.

Key Skills & Competencies

  • Proven experience in FMCG sales (15 years preferred).
  • Strong communication and negotiation skills.
  • Excellent relationship-building abilities.
  • Good understanding of retail and distribution networks.
  • Ability to work independently and manage field operations.
  • Proficiency in MS Excel, CRM tools, and sales reporting.Role & responsibilities

Education & Experience

  • Bachelors degree in Business Administration, Marketing, or related field.
  • Prior experience in FMCG (Food/Beverage/Personal Care/Household category) is an advantage.
  • Valid driving license (if field-based role).

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