Retail Sales Executive/ Sr. Executive

1 week ago


Mandvi Vadodara, India Walplast Products Pvt Ltd Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Customer and Market Insights: Develop an in-depth understanding of customer and influencer preferences in the assigned market, analyze competition offerings versus our offerings, and formulate actionable strategies to create a sustainable competitive advantage for brand Walplast.

Market Penetration and Coverage: Ensure that Walplast gains traction in the market through aggressive market coverage (reach & penetration). Communicate product quality to clients, trade, builders, contractors, applicators, and architects through repeated product presentations and demonstrations.

Dealer Support and Inventory Management: Convince and enable channel partners to invest in and maintain appropriate inventory levels of Walplast and allied products by creating awareness and demand through influencers and client activation.

Sales Strategy: Maintain sales volume, product mix, and selling price by staying current with supply and demand, changing trends, economic indicators, and competitors.

Resource Deployment: Ensure optimal deployment of resources for the desired ROI by appropriately allocating talent, time, and promotion in both ATL and BTL activities for maximum efficiency.

Revenue Growth: Meet the company's customer acquisition and revenue growth targets by keeping the company competitive and innovative.

Market Research: Conduct regular market research to gain market intelligence, gauge selling possibilities, and evaluate customer needs with a good geographical understanding.

Reporting: Ensure complete compliance with the company's reporting requirements in both online and offline formats.



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