SMART360 - Product Content Specialist intern

Bynry Inc. is a fast-growing B2B SaaS company revolutionizing utility management for small and mid-sized water, electricity, and gas providers worldwide. Our flagship product, SMART360, is an AI-enabled cloud-based platform that serves over 850,000 consumers monthly and processes $500 million in billing data annually across utilities in North America and beyond.

Based in Bavdhan, Pune, we're a dynamic 20-person team committed to making utility operations 35% more efficient and 28% more cost-effective through innovative technology solutions.

SMART360 is a comprehensive utility management platform that helps water, electric, and gas utilities modernize their operations through customer experience management, work order management, asset management, meter data management, and mobile solutions.

We're seeking a creative and data-curious Product Content Specialist intern who's excited about AI-powered content creation and customer analytics. This is a unique 6 months opportunity to learn how B2B SaaS companies support their customers while building practical skills in content creation, analytics, and customer advocacy.

You'll work closely with our customer success team, starting with guided support and progressively taking on more independent responsibilities as you learn about utility operations, our product, and customer needs.

Content Creation (AI-Powered):

• Create video tutorials, how-to guides, and knowledge base articles using AI tools

• Write blog posts and case studies showcasing customer success stories

• Develop visual content (infographics, screenshots, workflow guides) with AI design tools

• Build onboarding materials and quick-start guides for new customers

• Learn to use AI for video editing, script writing, and content optimization

• Assist in creating webinar presentations and demo materials

Analytics & Customer Insights:

• Learn and use PostHog to track product adoption and user behavior

• Collect and organize customer feedback from multiple channels

• Analyze usage patterns and identify trends in customer engagement

• Create reports on feature adoption, customer health metrics, and engagement

• Present insights to the team with recommendations for improvement

• Help identify at-risk customers based on analytics data

Customer Interaction:

• Assist with customer onboarding sessions and product demos

• Respond to customer questions and create FAQ content

• Participate in customer calls to understand pain points and needs

• Help organize and support webinars and training sessions

• Engage with customers through community forums and social channels

• Gather testimonials and success stories from happy customers

Core Skills:

• Strong communication - Excellent writing and verbal skills in English

• AI-tool savvy - Comfortable using AI tools for content creation, editing, and productivity (ChatGPT, Claude, video editing AI, design tools)

• Quick learner - Eager to learn new software, tools, and industry concepts

• Analytical mindset - Comfortable working with data and finding patterns

• Customer empathy - Genuine interest in helping users succeed

Technical Comfort:

• Basic understanding of SaaS products and cloud platforms

• Willingness to learn analytics tools (we'll train you on PostHog)

• Comfortable creating content (writing, basic video, graphics)

• Familiarity with social media and online community platforms

• Basic understanding of how to leverage AI for efficiency

Nice to Have:

• Experience using AI tools for content creation (video, writing, design)

• Background in marketing, communications, business, or related field

• Basic video editing or graphic design experience

• Experience with analytics platforms

• Interest in utility, infrastructure, or public sector technology

Learning & Development:

• Structured onboarding with training on SMART360, PostHog, and utility industry

• Mentorship from customer success and product team members

• Progressive responsibility - start with support, grow to independent ownership

• AI-first approach - learn to leverage AI tools for maximum productivity

• Industry exposure - understand how utilities serve communities worldwide

Compensation & Benefits:

• Stipend: ₹10,000 - ₹12000 per month

• One paid day off in each month

• Potential for full-time conversion based on performance

• Access to AI tools and learning resources

• Location: On-site at our Bavdhan, Pune office

• Duration: 6 months full-time internship

• Start Date: Immediate joining preferred

Ready to learn customer advocacy, master AI-powered workflows, and help utilities worldwide? Join us