Admissions Specialist
19 hours ago
Role Overview
:
The Admissions Counsellor at APCA plays a vital role in connecting aspiring chefs with their
culinary dreams. The role requires strong communication skills, empathy, and a sales-driven
approach, guiding students and parents through the admissions process and ensuring that
monthly and quarterly enrolment targets are met successfully.
Key Responsibilities
:
- Counselling & Student Engagement
- Conduct one-on-one and group counselling sessions with prospective students and parents.
- Understand student goals and recommend suitable culinary or pastry programs.
- Provide detailed information on APCA's curriculum, chef mentors, infrastructure, internships, and career pathways.
- Offer an engaging and personalised campus experience during tours or orientations.
Lead Management & Admissions Target Achievement
- Handle leads from all channels — walk-ins, calls, emails, website, referrals, and digital campaigns.
- Maintain consistent follow-ups with all potential students through structured communication plans.
- Achieve monthly and quarterly admissions targets as defined by the management.
- Convert inquiries into confirmed admissions through consultative and ethical selling.
- Ensure complete documentation and fee processing for all enrolled students.
Reporting & Coordination
- Update and maintain all data in the CRM system accurately.
- Prepare and share daily, weekly, and monthly reports on leads, follow-ups, and conversions.
- Coordinate with academic, finance, and operations teams for smooth student
- onboarding.
Desired Skills & Attributes
- Excellent communication, listening, and interpersonal skills.
- Persuasive, goal-oriented, and confident in handling objections.
- Warm, empathetic, and student-centric personality.
- Ability to work under targets and deadlines.
- Knowledge of the culinary or hospitality sector is a plus.
- Comfortable using MS Office and CRM tools.
Qualifications & Experience
- Graduate or Postgraduate (preferred: Hospitality, Business, Mass Communications, or Marketing).
- Minimum 6-7 years of experience in counselling, admissions, or B to C sales.
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