Content Marketing Manager
2 days ago
Responsibilities :
- Develop and implement ITyXs content, social and influencer marketing strategy.
- Create resources to drive leads, subscribers, awareness, and/or other important metrics (e.g., eBooks, white papers, infographics, guides, templates).
- Control the dialogue: plan editorial, coordinate and implement content (website, blog, newsletters, email campaigns), PPC, SEO and social media (Facebook, Twitter, Youtube, LinkedIn) activities in close coordination with German team
- Evaluation of the implemented social media measures and provision of regular reports
Required skills
- 7+ years experience in online marketing, content creation, and distribution
- Strong writing talent, clear and effective communicator (oral and written)
- Strong technical skills regarding CMS (e.g. Wordpress, Contao), marketing tools
- Experience working in B2B technology, preferable for SaaS applications or enterprise-class cloud platform.
- Knowledge in Influencer Marketing
- Passion for social media and community management
- Excellent project management skills, including work prioritization, planning, and task delegation
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