AI Creative Strategist
7 days ago
Key Responsibilities:(1-2 Years)
- Utilize AI tools (ChatGPT, Midjourney, DALL·E, Runway, Synthesia, etc.) to create and refine marketing creatives, ad copy, and multimedia content.
- Generate ad variations, headlines, taglines, and visuals optimized for multiple platforms (Meta Ads, Google Ads, LinkedIn, etc.).
- Collaborate with the marketing and design teams to ideate and execute AI-assisted campaign concepts.
- Use prompt engineering to guide AI models for relevant, brand-aligned outputs.
- Create personalized content variations based on audience segmentation and ad performance data.
- Stay updated on AI and creative automation trends to enhance campaign performance and workflow efficiency.
- Maintain a library of tested prompts, creative templates, and AI workflows for team use.
- Ensure all AI-generated outputs meet brand tone, compliance, and quality standards.
Required Skills & Qualifications:
- Bachelor's degree in Marketing, Communication, Design, or a related field.
- Strong understanding of digital marketing and advertising fundamentals (performance, targeting, creatives, A/B testing).
- Hands-on experience with AI content tools like ChatGPT, Jasper, Midjourney, , or Runway ML.
- Creative writing and storytelling skills with attention to brand voice and campaign goals.
- Familiarity with social media trends, ad formats, and audience engagement strategies.
- Ability to analyze creative performance data to iterate and improve AI-generated outputs.
Preferred Qualifications:
- Experience in AdTech, MarTech, or creative digital agencies.
- Basic understanding of prompt engineering and AI workflow automation.
- Familiarity with Canva, Photoshop, or video editing tools for light creative adjustments.
- Interest in Generative AI, LLMs, and creative automation technologies.
Soft Skills:
- Strong creative and analytical mindset.
- Excellent communication and collaboration skills.
- Eagerness to experiment and innovate with new AI tools.
- Detail-oriented with a sense of visual aesthetics and storytelling.
Job Type: Full-time
Pay: ₹20, ₹60,000.00 per month
Work Location: Remote
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