Digital Marketing Intern

20 hours ago

Mumbai Maharashtra, India Altrusia Global Events Full time

**Roles and Responsibilities**:
**1. Digital Marketing Strategy & Planning**
- Develop and execute digital marketing strategies to promote events, conferences, and summits.
- Plan campaigns to drive event registrations, ticket sales, and brand visibility.

**2. Social Media Management**
- Create and manage event-specific content calendars for platforms like LinkedIn, Instagram, Facebook, X, and YouTube.
- Run paid ad campaigns (sponsored posts, lead ads) to boost event attendance and awareness.
- Engage with the online community — reply to comments, DMs, and queries about events.
- Track open rates, CTR, and conversions to improve campaign performance.

**4. Website & Landing Page Management**
- Manage and update event websites using CMS tools (like WordPress or HubSpot).
- Create optimized landing pages for event registrations and sponsor promotions.
- Ensure SEO best practices are followed for organic visibility of event pages.
- Collaborate with the design/development team for regular updates and content refreshes.

**5. SEO & Paid Advertising**
- Conduct keyword research related to events, speakers, and industry themes.
- Optimize website content, blogs, and event listings for higher search rankings.
- Manage Google Ads, Meta Ads, and LinkedIn Campaigns for targeted lead generation.
- Monitor and analyze ad performance to maximize ROI.

**6. Content Creation & Promotion**
- Create engaging content (blogs, videos, interviews, speaker highlights, behind-the-scenes clips).
- Collaborate with the design and video teams for promotional creatives.
- Coordinate with media partners and PR teams for joint promotional efforts.
- Repurpose event content into post-event highlights, recaps, and social snippets.

**7. Sponsor & Partner Promotion**
- Support sponsors and partners by promoting their brand presence before, during, and after the event.
- Manage partner announcements and co-branded campaigns.

**8. Analytics & Reporting**
- Track campaign performance using tools like Google Analytics, Meta Business Suite, and HubSpot.
- Prepare reports on registrations, engagement, and ROI.
- Analyze attendee behavior to optimize future event marketing strategies.

**9. Collaboration & Coordination**
- Work closely with event operations, design, and sales teams to align marketing efforts.
- Coordinate with speakers and exhibitors for digital promotion support.
- Support on-site event coverage (live posting, real-time updates, photography coordination).

**Job Types**: Full-time, Fresher, Internship
Contract length: 3 months

Pay: ₹10,000.00 - ₹20,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off

Ability to commute/relocate:

- Mumbai Suburban, Maharashtra: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Bachelor's (preferred)

Work Location: In person

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