Social Media Executive

**About Us**:
Digital Vigyapan is a fast-paced, creative digital marketing and content agency driven by innovation and cutting-edge solutions. We’re looking for an energetic, trend-savvy, and data-driven Social Media Strategist who lives and breathes social media. If you're always on top of the latest trends, algorithm updates, and enjoy crafting engaging content that connects with audiences, we want you on our team.

**Key Responsibilities**:

- Develop and execute a results-driven social media strategy across platforms such as Instagram, Facebook, LinkedIn, Twitter, YouTube, and emerging platforms.
- Stay up-to-date with the latest trends, algorithm updates, and industry best practices to adapt strategies accordingly and maximize organic reach and engagement.
- Create compelling, on-brand content (both static and video) tailored to each platform, ensuring consistency in voice and messaging.
- Analyze performance data and provide insights to optimize content strategies and improve KPIs such as reach, engagement, conversions, and follower growth.
- Collaborate closely with the creative and marketing teams to brainstorm and plan engaging content ideas, campaigns, and influencer collaborations.
- Monitor social media trends, viral content, and competitor activity to proactively leverage opportunities for brand growth and engagement.
- Engage with followers, manage community interactions, and ensure timely responses to comments, messages, and inquiries.
- Use social media management tools to schedule posts, track performance, and generate reports for clients.
- Stay informed on social media advertising trends and collaborate with the paid media team to enhance organic efforts through paid strategies.

**Requirements**:

- Proven experience in social media management, with a strong portfolio showcasing successful campaigns and strategies.
- Deep knowledge of social media algorithms, latest trends, platform features, and best practices for content optimization.
- Strong creative and content creation skills, including the ability to craft copy, graphics, and short-form video content that resonates with target audiences.
- Analytical mindset with the ability to interpret data, identify key insights, and make data-driven decisions.
- Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
- A proactive approach to experimenting with new content formats, trends, and features to drive growth and engagement.

**Bonus Skills**:

- Experience in influencer marketing and collaborations.
- Knowledge of SEO and its integration with social media strategies.
- Familiarity with social media advertising and paid strategies for boosting organic performance.
- Experience with tools such as Hootsuite, Buffer, Later, Sprout Social, or similar social media management platforms.

**Work Schedule**:
This is a full-time, in-office position based in Mumbai. You will be required to work from our office during regular business hours.

Who can be the ninja?
- You have 1-2 years of experience in client management in the advertising industry
- Bachelor’s Degree in management, marketing or related field
- Excellent verbal and written skills
- Team Player
- Team Manager
- Self-motivator and exceptional eye to detail
- Ability to work in a fast-paced environment
- Flexibility to wear multiple hats as a part of a growing organization
- Are not looking for a 9-5 job

Why us?
- Experience working with different industries
- You get to work with founders with a vision
- You will become a thinker and not be just a doer
- You will be a part of a young motivated team

**Location
- **Borivali East, Mumbai

**Working Pattern
- **Mon
- Fri (10:00am to 7:00pm) Saturdays WFH

Pay: ₹25,000.00 - ₹35,000.00 per month

**Benefits**:

- Health insurance

Schedule:

- Day shift
- Monday to Friday
- Weekend availability

**Experience**:

- total work: 2 years (preferred)

Work Location: In person