Creative Strategist

7 days ago

Remote, India YinYang Creatives Full time

YinYang Creatives is a creator first agency deeply rooted in culture, community, and the art of authentic storytelling. Based out of Mumbai and Delhi, we bring fresh perspectives that help brands connect with modern audiences in meaningful ways. Our mission is to bridge the gap between brands and creators, enabling culturally relevant, impactful narratives that truly resonate in today’s digital landscape. We are not just storytellers, we are trend-shapers, building partnerships that last

**Key Responsibilities**:

- Conceptualize and develop creative influencer marketing campaign ideas across lifestyle, fashion, and new-age brand categories.
- Work on ongoing brand retainers to create fresh, insight-driven influencer strategies.
- Stay on top of social and influencer trends and bring them into actionable campaign ideas.
- Build pitch decks and campaign proposals for new business development.
- Collaborate with the operations team to ensure campaign delivery and execution are aligned with the creative vision.
- Delegate and manage junior team members or interns where required.
- Maintain strong relationships with creators, helping match them with the right brands and campaigns.
- 1+ year of experience in an influencer marketing agency, preferably with exposure to **lifestyle, fashion, and youth-centric brands.**:

- A self-starter who thrives in fast-paced, creative environments.
- Has a good understanding of platform-specific creator performance and campaign strategy (Instagram, YouTube, etc.).
- Has a list of dream brands they want to work with — YinYang can help make that happen
- Excellent communication, presentation, and storytelling skills.

Pay: ₹30,000.00 - ₹40,000.00 per month

**Benefits**:

- Work from home

Work Location: Remote

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