Digital Marketing Executive

**Application Instructions**:
Contact Person Name: Shristy Singh

Contact us at +91-9599399436

**My Design Minds**
**Magnanimous Design Minds Pvt. Ltd.**

**Company Overview**

Magnanimous Design Minds Pvt. Ltd.is a leading provider of comprehensive business solutions for small, medium, and large-scale manufacturers. We guide product development from initial concept to final production, incorporating innovative mechanical designs to enhance functionality and market appeal.

Digital Marketing Executive
- **Start Date**: Immediate
- **Location**: My Design Minds, RZ-16, Third Floor, Mahindra Park, Near Hero Showroom, Uttam Nagar, Delhi (110059)
- **No.** **Of Vacancies**: 5
- **Employment Type**: Work from Office (Full-time)
- **Stipend**: 15,000-25,000 (Depending on skill set)
- **Experience**:2-3 years in Digital Marketing & related field
- **Duration**:0. to 15

**Qualifications & Skills**

1. **Educational Background**
- Bachelor’s degree in Marketing, Mass Communication, Business Administration, IT, or a related field.
- Certification in Digital Marketing from a recognized institute (Google, Hub Spot, Serums, or institutes like Dig perform, Digital Vaidya, etc.) is preferred.

2. **Experience**
- 2 to 3 years of hands-on experience in executing digital marketing campaigns across platforms.
- Proven track record in SEO, social media marketing, Google Ads, or lead generation.

**Core Digital Marketing Skills**
- **SEO** (on-page, off-page, keyword research, competitor analysis)
- **Google Ads** (Search, Display, YouTube, Retargeting)
- **Meta Ads** (Facebook, Instagram, Audience Building, A/B Testing)
- **Content Marketing** (basic content planning and optimization for blogs, landing pages)

**Tools & Platforms**
- **Google Analytics, Google Search Console**
- **Meta Business Suite, LinkedIn Campaign Manager**
- **Canva or Adobe Spark** (for creating basic creatives)
- **SEMrush / Ahrefs / Ubersuggest / Moz** (for SEO)
- **WordPress / Elementor / Wix** (basic website or blog updates)

**Analytical & Reporting**
- Ability to track, measure, and report campaign performance
- Experience in setting up and tracking conversion goals
- Strong understanding of metrics like CTR, CPL, CPA, ROAS, and bounce rate

**Communication & Soft Skills**
- Strong written and verbal communication
- Creativity and strategic thinking
- Ability to manage multiple campaigns/projects simultaneously
- Good coordination skills for working with design, development, and sales teams
- Self-motivated, deadline-driven, and growth-oriented mindset

**Key Roles & Responsibilities**

**1. Campaign Planning & Execution**
- Plan and execute multi-channel digital marketing campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn, etc.).
- Optimize campaigns to meet KPIs like leads, conversions, CTR, and ROI.
- Manage budgets and allocate spends across paid and organic campaigns.

**2. Search Engine Optimization (SEO)**
- Perform on-page and off-page SEO for company website and blogs.
- Conduct keyword research and implement strategies to improve organic traffic.
- Analyze competitor SEO and provide improvement strategies.

**3. Social Media Management**
- Develop and schedule social media content calendars.
- Grow and engage audiences across platforms like LinkedIn, Instagram, and Facebook.
- Monitor analytics and optimize performance based on insights.

**4. Content Marketing**
- Collaborate with designers and writers to create blogs, banners, newsletters, and landing pages.
- Ensure all content is SEO-friendly and aligned with brand messaging.
- Track open rates, click rates, and conversions.

**6. Analytics and Reporting**
- Use tools like Google Analytics, Search Console, Meta Ads Manager, and SEMrush to monitor performance.
- Provide weekly/monthly reports with campaign insights, performance metrics, and optimization suggestions.
- Set up and track goals, conversions, and user behavior on website and landing pages.

**7. Lead Generation**
- Plan and run lead generation campaigns for services and solutions offered by the company.
- Monitor lead quality and work with sales teams to improve lead nurturing processes.

**8. Website Management**
- Coordinate with the design/development team to update, optimize, or redesign website sections.
- Ensure all pages are SEO-optimized and mobile-friendly.
- Conduct regular website audits and fix issues like broken links, slow loading pages, etc.

**9. Collaboration & Coordination**
- Coordinate with internal teams (design, sales, product) to align digital strategies with business goals.
- Work with vendors or freelancers as needed for ad creatives or tech support.

**10. Stay Updated**
- Keep up with digital trends, new tools, algorithm changes, and platform updates.
- Recommend innovative digital strategies to stay ahead of competitors.

**Required Skills**:

- Hands-on experience with tools like Google Ads, Meta Ads, Google Analytics, Search Console, SEMrush/Ahrefs.
- Knowledge of WordPress, Canva, or