App Optimisation

15 hours ago


Delhi, India Pinnacle Employment Full time

APP Marketing Associate
- ASO

Experience: 1-2 years

**Salary**: 7-7.5 LPA
Location
- Delhi, Sarita Vihar (Hybrid mode
- 3 days in a week WFO)
Experinece
- 1-2 Years
Relevant experience
- 1 year is needed

Skills needed
- App Store Optimization (mandatory), Maketing skills, communication skills, ASO tools (App Tweak, App Follow, Sensor Tower, Mobile Action, etc.)

You will spend most of your time on:

- Manage the ASO (App Store Optimization) projects & activities for iOS & Google Play
- Do keyword research & keyword optimization for iOS & Google Play apps across various markets (English speaking countries as well as other markets)
- Execute & optimize campaigns on Apple Search ads
- Analyse top of the funnel metrics & come up with ideas on how to improve them
- Look closely into conversion rates & suggest ways to improve them
- Generate ideas to grow apps organically
- Work with the onboarding screens to enhance the user journey & improve key metrics along the user funnel
- Plan, implement & analyse A/B tests & experiments to improve the funnel metrics (experiments with icons, screenshots, videos, etc.)
- Launch new games (we have new games coming every month)
- Coordinate with designers, engineering, product & data teams

**Salary**: Up to ₹750,000.00 per year

Ability to commute/relocate:

- Delhi, Delhi: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- App Optimisation: 1 year (required)

**Speak with the employer**
+91 9769629699



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