Public relations manager

1 month ago

Bengaluru, India Ruder Finn India Full time
Role: Public Relations Manager
Location: Bangalore Onsite
Experience: Someone with 3.5 years of experience in PR, Preferably prior PR agency experience is required. Someone with experience managing PR mandates for clients in the healthcare, B2 B technology, and automotive sectors
Project Management:
• The day-to-day management of clients’ marketing and advertising campaigns (Day-to-day execution will be AE role not Account Manager, he needs to only supervise)
• Pro-active leadership that encourages teams to perform to the best of their ability
• Regular communication and liaison with clients at a senior level
• The organization of client feedback
• Involvement in new business development to grow the practice
• The ability to plan and strategize at a senior level, and proven experience in building Brands
• Ensuring the agency’s success by aligning measurement plans to client briefs and focusing clients and internal teams on the job to be done
• Representing agency points of view clearly in writing, formal presentations, and informal client meetings and workshops
• Discovering new opportunities for the agency through a proactive understanding of client accounts, digital media trends, and an entrepreneurial sensibility
• Maintaining profitability of engagements in partnership with project management
Business Development:
- Assist senior team members in developing new business initiatives
- Work on Case Studies and prepare Award submission first draft
- Contributes to RF Marketing Calendar
Capabilities
- Drives an insight led thinking culture amongst the wider teams
- Exhibit effective project management working closely with account teams and keep them abreast of timelines and deadlines
- Measure the effectiveness / ROI on campaigns once they are launched
- Able to work on digital platforms - Facebook, Linkedin, Twitter, Weibo, Wechat
- Be a part of a minimum of 4 New business Pitches and not limit to this
- Strong Content and media relations is must
- Understanding of social media is must
- Stakeholder management /client servicing is must.
Team / people skills
- Be proactive & a contributing team member
- Seek opportunities to train junior team members
- Follow RF processes as part of a team
- Drives an insight led thinking culture amongst the wider teams

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