Real Time Data Services | Marketing Operations Specialist | gurgaon
1 week ago
Lead auditing to ensure the accuracy and timeliness of data, provide reports for management.
Performance Measurement; monitor performance, develop insights, make recommendations and implement optimizations across MQLs, SQLs, pipeline, content, channels, and campaigns.
Data Management; work closely with Sales Ops and Development Teams to ensure data is synced seamlessly in Zoho CRM for accurate and up-to-date attribution, lead management, and reporting.
Bachelor’s Degree
B2B marketing experience with at least 2+ years of experience in Zoho CRM.
Excellent Excel Skills
Strong analytical skills, able to draw insights and intelligence from marketing data.
Ability to understand, assess, and implement lead scoring, lead nurturing, segmentation, personalization, and other lead/customer management practices.
Technically capable, excellent communicator, and a desire to improve processes.
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