keeplearning | Content Writer | india
2 weeks ago
Job Title: Content Writer
Location: Mumbai
Company: DSJ Keep Learning
Key Responsibilities:
Content Development & Ideation:
- Conceptualize and develop creative content that aligns with the brand’s objectives and meets the needs of each client brief.
- Generate fresh, innovative ideas for social media posts, ad campaigns, and other marketing materials, while maintaining a consistent brand voice.
Copywriting & Narrative Building:
- Write clear, engaging, and impactful copy that supports brand narratives and drives audience engagement.
- Adapt writing style to suit various channels, including social media, websites, blogs, and ad campaigns, while ensuring the tone remains consistent with the brand identity.
AI-Assisted Content Creation:
- Leverage AI tools to enhance content development, improve workflows, and optimize creative output. Use AI for concept boarding and efficiency in writing high-quality content.
- Stay up to date with emerging AI technologies to maximize creative effectiveness and productivity.
Brand Voice Consistency:
- Ensure all written content maintains the brand’s tone and messaging across different platforms and media.
- Collaborate closely with the creative and marketing teams to ensure a cohesive and integrated approach to content.
Multichannel Adaptability:
- Tailor content to suit different mediums, including digital, social media, email marketing, and advertising, ensuring it resonates with the intended audience and achieves the desired outcomes.
Qualifications:
Experience:
- Minimum of 1-2 Years of experience in content writing, copywriting, or related fields, with a strong portfolio showcasing work across multiple platforms and formats.
- Writing experience for social media, ad campaigns, and digital platforms is essential.
Skills & Knowledge:
- A creative thinker with the ability to generate compelling narratives that align with brand goals.
- Strong copywriting skills and a knack for crafting engaging, persuasive content.
- Familiarity with AI tools for content creation and concept development is a strong plus.
- Ability to adapt writing to different channels and mediums, ensuring content is effective and appropriate for the platform.
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