Content creator/influencer

1 month ago

Bangalore, India Publicis Groupe Full time

Job Description • Creating content: Create engaging and visually appealing content for Instagram and other social media platforms.

This can include text, videos, and images.

• Developing strategies: Create and execute marketing campaigns and strategies that align with the brand's goals.

• Writing and curating content: Writing and curating content for influencer campaigns.

• Ideating, filming and editing content.

• Keeping up with trends: Keeping up with emerging trends, technologies, and influencers.

• Developing a brand voice: Refining the tone, style, and values that content communicates to build brand recognition and trust with the audience • Collaborating: Work with marketing teams to ensure content is relevant and helps the company achieve its goals.

• Writing copy: Write copy that matches the posts and publications.

• Scheduling: Schedule posts according to a social media content calendar.

Requirements • Content quality: Create content that is captivating and has good technical quality, such as resolution and dimensions.

Instagram's algorithm prioritizes original, un-watermarked content.

Able to shoot and be comfortable infront of the camera.

• Audience engagement: Have an audience that engages with your content by asking questions, sharing posts, and liking comments.

• Content creation: Be able to create content that stands out and stops people from scrolling.

• Account optimization: Optimize your Instagram account, including your handle, name, bio, and profile picture.

• Authentic relationships: Cultivate authentic relationships with your audience.

• Expertise: Convey your expertise or authority on a particular topic.

• Hashtags: Use hashtags to increase your engagement rate and boost your brand promotion activity.

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