Product Marketing Manager

Company DescriptionNextDimension AI is a healthcare AI company founded by engineers from Google, Amazon, and Visa. We're building the AI-powered operating system for specialty medical practices—combining AI agents and human staffing solutions to transform healthcare operations.We're at an exciting inflection point: Product-market fit validated, early revenue traction, and ready to scale our go-to-market engine.Role DescriptionWe're hiring our first product team member —a strategic, hands-on Product Marketing Manager who will build our entire go-to-market function from the ground up.This is a founding team, individual contributor role.You'll work directly with the CEO and CPO (the founders). You'll develop the strategy AND execute it yourself—from positioning frameworks to LinkedIn posts, from sales decks to customer conversations.What You'll Own1. Product & Market Positioning (30%)Define NextDimension's positioning in AI + healthcare landscapeCraft differentiated messaging for multiple audiences: practice administrators, physicians, healthcare VCs, medical associationsCreate positioning documents, messaging frameworks, and value proposition mapsBuild and maintain brand guidelines and tone of voice2. Content & Marketing Materials (40%)Design content strategy that moves prospects through awareness → consideration → decisionDetermine content mix: What converts better—case studies, ROI calculators, demo videos, or comparison guides?Identify content distribution channels and partnership opportunitiesPlan editorial calendar aligned with business priorities and industry events3. Strategic Customer Development & Market Validation (20%)Lead Generation: Identify high-value specialty medical practices using marketing channels, CEO introductions, and networkingDiscovery & Outreach: Deep research on each practice: size, locations, technology stack, pain points. Map decision-makers and influencers. Understand their operational challengesPartnership Development: Research and reach out to strategic partners: medical associations, practice management consultants, healthcare technology ecosystems. Explore co-marketing and channel partnership opportunities4. Marketing Analytics & Growth Optimization (10%)Identify highest-ROI marketing channels. Prioritize initiatives based on impact vs. effort. Build business case for marketing investmentsSet up analytics: Google Analytics, LinkedIn Analytics, email metricsBuild dashboards tracking: website traffic, lead generation, conversion rates, CAC, content engagementQualificationsRequired:MBA/PGDM from IIM/ISB/XLRI/FMS/SPJIMR or equivalent top-tier B-school3-5 years in growth marketing, brand management, product marketing, or strategic rolesCore Competencies:Strategic thinker: Can develop positioning, messaging architecture, and go-to-market strategyHands-on executor: Comfortable writing blog posts, designing slides, and building campaigns yourselfExcellent writer: Can craft compelling narratives for technical and non-technical audiences across formatsTechnical aptitude: Can understand AI/tech concepts and translate them for non-technical audiencesSelf-starter: Thrive in ambiguity, take initiative without hand-holding, build processes from scratchData-driven: Use analytics to inform decisions and optimize continuouslyNice to Have:Basic design skills (Canva, Figma, Adobe Creative Suite)Experience with marketing automation tools (HubSpot, Marketo, Salesforce)Understanding of SEO, paid marketing, and digital growth channelsExperience building go-to-market strategies for new productsStrong preference for: B2B SaaS experience, Tech background, Startup experienceCompensation:Base Salary: ₹14-24 LPA (commensurate with experience)Performance BonusEarly-stage equity with high upside potentialThe Hiring ProcessWe move quickly but thoroughly. Expect 2-3 weeks from application to offer.Step 1: Case Study (Async, ~3-4 hours)Step 2: Founder Interview (30-45 minutes, Video)Step 3: Live Exercise (45-60 minutes, Video)Step 4: OfferLocation & Work SetupPrimary Location: Gurugram, HaryanaWork Model: In OfficeEqual Opportunity EmployerNextDimension AI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from candidates of all backgrounds, experiences, genders, and identities.We believe diverse perspectives make us stronger and help us build better products for the healthcare community we serve.