Performance marketer
2 weeks ago
Performance Marketer Work from home would not be provided Salary: Subjected to experience and skills Required experience: A minimum of 2 year experience or more Location: Seshadripuram, Bengaluru Joining Date: ASAP Job Description: As a Performance Marketer at AKOI, you will be responsible for the strategic execution and optimization of digital marketing campaigns across various platforms to drive customer acquisition, engagement, and conversions. You will work closely with the internal team to ensure campaigns meet performance goals and deliver a strong return on investment (ROI). KEY RESPONSIBILITIES: 1. Campaign Strategy & Execution: (a) Develop, implement, and manage paid media campaigns across platforms like Google Ad Words, Meta (Facebook & Instagram) Ads, Linked In Ads, You Tube Ads, and especially programmatic channels. (b) Plan, execute, and optimize OTT marketing campaigns across popular streaming platforms to enhance brand visibility and engagement. (c) Develop media buying strategies across programmatic platforms (Google DV360, Taboola, etc.) to maximize reach and engagement. 2. Analysis & Reporting: (a) Monitor and analyze campaign performance, providing insights and recommendations to improve results. (b) Regularly track and report on key performance indicators (KPIs) such as CPA, ROI, CTR, CPM, and LTV. (c) Prepare detailed performance reports and make data-driven recommendations for optimizations. 3. Optimization: (a) Continuously optimize campaigns to improve key performance metrics, including ad creative, copy, targeting, and bidding strategies. (b) Conduct A/B testing on ads, landing pages, and targeting strategies to drive better performance. (c) Utilize advanced tracking and reporting tools like Google Analytics, Meta Ads Manager, and third-party tools to measure success. 4. Audience Targeting: (a) Create and implement robust audience segmentation strategies based on customer insights and data to maximize campaign relevance and effectiveness. (b) Use retargeting, lookalike audiences, and other advanced targeting techniques to drive conversions. 5. Collaboration: (a) Work closely with the creative team to develop impactful ad creatives that resonate with the target audience. (b) Collaborate with the content and SEO teams to ensure seamless integration of paid and organic strategies. REQUIREMENTS: · Bachelor's degree in Marketing, Advertising, Business, or related field. · Minimum of 2 years of experience in performance marketing, with a proven track record of managing successful digital ad campaigns. · Proficiency in Google Ad Words, Meta Ads Manager, Linked In Campaign Manager, You Tube Ads, and programmatic ad platforms (DV360, Taboola, etc.). · Experience with OTT marketing on platforms such as Hotstar, Netflix, Prime Video, Zee5, etc. · Strong analytical skills with experience using tools like Google Analytics, Meta Ads reporting, and Excel for data analysis and insights. · Excellent knowledge of bidding strategies, ad formats, and audience targeting techniques. · Ability to work in a fast-paced environment with a focus on driving measurable results. · Strong communication skills and ability to present performance insights to clients and stakeholders. TOOLS EXPERIENCED IN: 1. Advertising Platforms: (a) Google Ads (Ad Words) (b) Meta Ads Manager (Facebook & Instagram Ads) (c) Linked In Campaign Manager (d) You Tube Ads (e) DV360 (f) The Trade Desk (g) Taboola (h) Outbrain (i) OTT Platforms (Hotstar, Netflix, Prime Video, Zee5) 2. Analytics & Tracking: (a) Google Analytics (b) Google Tag Manager (c) Meta Analytics (d) Linked In Insights (e) You Tube Analytics (f) Hotjar (g) Crazy Egg (Optional) 3. Conversion Rate Optimization (CRO) Tools: (a) Google Optimize (b) Optimizely (c) VWO (Visual Website Optimizer) (Optional) (d) Unbounce (Optional) 4. Audience & Ad Creative Management: (a) Canva (b) Facebook Creative Hub (Optional) 5. Reporting & Data Visualization: (a) Google Data Studio (b) Tableau (c) Power BI PREFERRED QUALIFICATIONS: · Experience with E-Commerce platforms and D2 C brands is a plus. · Knowledge of SEO and content marketing strategies. · Google Ad Words Certification and/or Facebook Blueprint Certification. · Hands-on experience with conversion rate optimization (CRO) and landing page optimization tools. COMMUNICATION SKILLS: ● Written Language Skills ● Grammar Skills ● Technical Writer Skills ● Editing Skills OTHER SKILLS: ● Marketing Automation and Technology ● Time Management and Organization ● Conducting Research
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Performance marketer
1 week ago
Bangalore, India EIMR Business School Full timeAbout EIMR Business School: EIMR is a dynamic and entrepreneurial-focused business school dedicated to nurturing future leaders. We cater to aspiring, active, and established entrepreneurs through innovative programs. As we expand our outreach, we're seeking a Performance Marketer to accelerate our growth and bring our message to the right audience. ...
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Performance Marketer
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bangalore, India EIMR Business School Full timeAbout EIMR Business School:EIMR is a dynamic and entrepreneurial-focused business school dedicated to nurturing future leaders. We cater to aspiring, active, and established entrepreneurs through innovative programs. As we expand our outreach, we're seeking a Performance Marketer to accelerate our growth and bring our message to the right audience.Role...
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Performance Marketer
1 week ago
Bangalore, India EIMR Business School Full timeAbout EIMR Business School: EIMR is a dynamic and entrepreneurial-focused business school dedicated to nurturing future leaders. We cater to aspiring, active, and established entrepreneurs through innovative programs. As we expand our outreach, we're seeking a Performance Marketer to accelerate our growth and bring our message to the right audience. ...
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Performance Marketer
2 weeks ago
Bangalore, India EIMR Business School Full timeAbout EIMR Business School: EIMR is a dynamic and entrepreneurial-focused business school dedicated to nurturing future leaders. We cater to aspiring, active, and established entrepreneurs through innovative programs. As we expand our outreach, we're seeking a Performance Marketer to accelerate our growth and bring our message to the right audience. ...
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Performance Marketer
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bangalore, India M&C Saatchi Performance Full timeAbout Us: M&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies. What are we looking for? Are you passionate about the art of copywriting and eager to dive into the world of digital marketing? Join our performance...
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bangalore, India M&C Saatchi Performance Full timeAbout Us:M&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies.What are we looking for?Are you passionate about the art of copywriting and eager to dive into the world of digital marketing? Join our performance...
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Performance Marketer
3 weeks ago
Bangalore, India AKOI Full timePerformance Marketer Work from home would not be provided Salary: Subjected to experience and skills Required experience: A minimum of 2 year experience or more Location: Seshadripuram, Bengaluru Joining Date: ASAP Job Description: As a Performance Marketer at AKOI, you will be responsible for the strategic execution and optimization...
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Performance Marketer
3 weeks ago
bangalore, India AKOI Full timePerformance MarketerWork from home would not be provided Salary: Subjected to experience and skills Required experience: A minimum of 2 year experience or more Location: Seshadripuram, Bengaluru Joining Date: ASAP Job Description: As a Performance Marketer at AKOI, you will be responsible for the strategic execution and optimization of digital marketing...
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bangalore, India M&C Saatchi Performance Full timeAbout Us M&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies. What are we looking for? We are looking for a Retail Media Intern for our fast-growing team who will be responsible for planning and executing...
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Performance Marketer
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Bangalore Urban, India EIMR Business School Full timeAbout EIMR Business School:EIMR is a dynamic and entrepreneurial-focused business school dedicated to nurturing future leaders. We cater to aspiring, active, and established entrepreneurs through innovative programs. As we expand our outreach, we're seeking a Performance Marketer to accelerate our growth and bring our message to the right audience.Role...
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bangalore, India M&C Saatchi Performance Full timeAbout UsM&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies.What are we looking for?We are looking for a Retail Media Intern for our fast-growing team who will be responsible for planning and executing performance...
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Performance Marketer
1 month ago
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Performance marketer
1 month ago
Bangalore, India AKOI Full timeKEY RESPONSIBILITIES: 1. Campaign Strategy & Execution: (a) Develop, implement, and manage paid media campaigns across platforms like Google Ad Words, Meta (Facebook & Instagram) Ads, Linked In Ads, You Tube Ads, and especially programmatic channels. (b) Plan, execute, and optimize OTT marketing campaigns across popular streaming platforms to enhance...
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Performance Marketing Specialist
1 week ago
bangalore, India VerSe Innovation Full timeAbout Us: Verse Innovations Pvt Ltd is a dynamic and fast-growing company at the forefront of innovation. We focus on cutting-edge solutions, and we are on a mission to scale our digital presence through data-driven strategies and impactful marketing campaigns. We are looking for a Performance Marketing Executive to join our team and help us accelerate our...
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Performance marketing specialist
1 week ago
Bangalore, India VerSe Innovation Full timeAbout Us: Verse Innovations Pvt Ltd is a dynamic and fast-growing company at the forefront of innovation. We focus on cutting-edge solutions, and we are on a mission to scale our digital presence through data-driven strategies and impactful marketing campaigns. We are looking for a Performance Marketing Executive to join our team and help us accelerate...
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Performance Marketing ociate
4 weeks ago
bangalore, India Talent Giants Consultancy Services LLP Full timeOverview The Performance Marketing Associate plays a crucial role in driving customer acquisition and revenue growth through the management of digital advertising campaigns and marketing strategies. This position is essential in optimizing performance across various online channels to maximize ROI and achieve business objectives.JOB SCOPE: Managing all the...
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Performance marketing manager
7 days ago
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