Advertising Sales Manager

4 days ago

India Condé Nast India Full time

Condé Nast India is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video, and social platforms. Condé Nast is renowned for provocative, influential, award-winning content-across brands, across platforms, and across continents.

Condé Nast India is dedicated to producing high-quality, compelling content that connects with India’s most influential audiences. A leader within the market, Condé Nast India produces the premium titles Vogue , GQ , Condé Nast Traveler , and Architectural Digest .

1. Position Summary & Scope:

Specialists in articulating the Condé Nast go-to-market and generating demand for its brands, products, and services across platforms.

2. Areas of Responsibility (Key Result Areas):

Key Accountabilities:

  • Work closely with the Director - Growth & Monetization to create the revenue achievement strategy for the categories - Real estate, Home & Decor.
  • Cultivate, develop, and maintain deep relationships with key advertising decision makers at both the agency and client levels
  • Listen to client needs, ask thoughtful questions, and leverage consultative selling skills to drive revenue for assigned accounts
  • Sell integrated packages across platforms including video, social, print, digital, and event-based programs
  • Drive client negotiations and own the overall relationship throughout the sales process
  • Understand industry trends and create business plans to drive revenue growth across an assigned book of accounts
  • Own pipeline accuracy, confidence, and reporting
  • Manage and maintain pipeline accuracy through 50%. This requires adjusting initial opportunities to account for Strategy and Marketing discussion
  • Manage the end-to-end sales process for print-only opportunities
  • Provide sales intelligence/feedback to inform business strategy (GTM, brand packages, tentpole, etc.)

Primarily Engages With:

  • Commercial
  • Local Creative Strategy
  • Local Brand Marketing
  • Local Production & Activation
  • Local Account Strategy
  • Local Media Solutions
  • Cross-Functional
  • Commercial Finance
  • Legal & Policy

Desired Skills & Qualifications:

  • Ability to manage and grow an existing base of business while continuing to drive new business (Cross-sell & Up-sell)
  • Successful track record of growing revenue, especially in branding, experiential (Events & Exhibitions), video and digital

3. Key Skills & Core Competencies:

Functional Competency:

  • Strong Negotiation and Influencing Skills
  • Relationship Management
  • Ability to monetize and manage niche sector
  • Ability to “focus on tomorrow”
  • Understanding of the Digital Ecosystem and media planning process
  • A well-rounded exposure to the luxury advertising business

Behavioural Competency:

  • Strategic Decision Making
  • Stakeholder Management

Qualification & Experience:

MBA with 5-6 years of relevant experience.

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