Head of Sales Marketing

16 hours ago

mumbai, India Tek Tree LLC Full time

Job Title: Head of Sales Marketing Location: Bengaluru Experience: Minimum 12+ years in Media / Broadcasting / News / Advertising Industry Role Overview We are seeking a dynamic and result-oriented Head of Sales Marketing to lead advertising revenue growth, strategic brand partnerships, and corporate communication initiatives across Bengaluru . This senior leadership role requires a seasoned professional with deep expertise in media ad sales, brand alliances, and PR strategy , capable of driving monetization across both television and digital platforms . The ideal candidate will spearhead multi-platform ad sales strategies , cultivate strong relationships with brands and agencies, and elevate the organization’s market presence through impactful Public Relations and Corporate Communication programs . Key Responsibilities Ad Sales & Marketing Strategy Develop and execute ad sales strategies for national and regional clients. Build and maintain strong relationships with advertisers, media agencies, and brand partners. Identify new business opportunities, sponsorships, and branded content collaborations. Negotiate and close high-value advertising and sponsorship deals. Drive integrated campaigns across TV, Digital, and OTT platforms. Lead and mentor a performance-driven ad sales team. Public Relations & Corporate Communications Formulate and implement PR strategies to strengthen brand visibility and reputation. Represent the brand at industry events, conferences, and media interactions. Build and maintain networks with journalists, influencers, and key stakeholders. Manage crisis communication and reputation-building initiatives. Oversee creation of press releases, media kits, and corporate PR materials. Leadership & Team Management Lead and guide regional sales and PR teams across Delhi and Mumbai. Collaborate with digital, editorial, and content teams for consistent brand messaging. Ensure delivery on quarterly and annual revenue and communication KPIs. Market Research & Reporting Track market trends, competitor movements, and advertising innovations. Provide actionable insights and strategic recommendations to leadership. Key Requirements Education: MBA / PGDM in Marketing, Media Management, or a related field. Experience: Minimum 12+ years in Media, Broadcasting, News, Advertising, or PR, with at least 5 years in senior leadership roles. Proven record in ad sales, revenue growth, and strategic partnerships. Strong expertise in Public Relations, Corporate Communications, and Media Relations. Established network with advertisers, agencies, and brand partners. Excellent negotiation, presentation, and leadership abilities. Ability to thrive in a fast-paced, performance-driven environment.

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