Marketing Associate

3 weeks ago


Pune, India Jaivik Food & Research Pvt. Ltd. Full time
  • Job Title: Marketing Associate
  • Location: Pune, Maharashtra (On-site with travel required)
  • Experience: Minimum 1 year in marketing (post-MBA)
  • Education: MBA in Marketing or related field; relevant certifications are a plus

About Jaivik

Jaivik Food & Research Pvt. Ltd. is a leading provider of end-to-end project and process management solutions for green and brownfield projects across food, pharma, chemicals, and other industries. Known for our commitment to sustainability, innovation, and high-quality outcomes, we specialize in complex processing projects, including grinding, steam sterilization, and more.

Role Overview

As a Marketing Associate, you will play a key role in promoting Jaivik's brand and services in the EPC industry. This entry-level position requires a proactive, organized, and analytical individual with a strong foundation in marketing techniques, metrics, and vendor coordination.

Key Responsibilities

  • Digital Marketing: Manage digital campaigns across various platforms, ensuring alignment with our sustainability-focused brand message. Track KPIs, optimize for engagement, and support website and SEO efforts.
  • Event and Exhibition Marketing: Coordinate Jaivik’s presence at industry events and exhibitions. This includes planning and setting up, liaising with event organizers, managing booth design, and ensuring timely execution.
  • Vendor Management: Work closely with vendors (print, exhibition setup, marketing agencies) to ensure high-quality and timely delivery. Negotiate costs and oversee project timelines.
  • Analytics and Reporting: Utilize analytics tools to track and report on marketing metrics (ROI, engagement rates, conversion rates). Provide actionable insights to improve marketing efficiency.
  • Content Creation: Support content creation efforts, ensuring materials resonate with our B2B audience and align with Jaivik’s values and offerings.

Qualifications

  • MBA in Marketing with a minimum of 1 year of relevant experience
  • B Tech graduates are preferred
  • Knowledge of digital marketing channels and analytics tools (e.g., Google Analytics)
  • Strong understanding of marketing metrics and analytics for campaign optimization
  • Excellent communication skills and ability to work with cross-functional teams and external vendors
  • Willingness to travel for events and exhibitions

Preferred Skills

  • Certification in digital marketing or related areas
  • Experience in B2B marketing, especially in EPC or industrial sectors
  • Familiarity with the food, pharma, or chemicals industries is a plus

Why Join Jaivik?

At Jaivik, you’ll work in a dynamic and innovative environment that values sustainability and quality. This is an excellent opportunity to grow within the EPC industry and contribute to impactful projects that drive efficiency and environmental responsibility in critical sectors.


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