Train Rex | Social Media Marketing Manager | ghaziabad

2 days ago

ghaziabad, India Train Rex Full time

About Us

At Train Rex, we are revolutionizing the fitness industry by bridging the gap between individuals and their fitness goals. Our platform minimizes barriers, providing users with personalized fitness journeys, expert guidance, and a seamless connection to fitness centres, classes, and trainers. Join us in our mission to make a healthier lifestyle accessible for everyone.


Job Description

We are looking for a passionate and results-driven Social Media Marketing Specialist to join our growing team. As a key member of our marketing team, you will be responsible for creating, implementing, and optimizing digital marketing campaigns across all platforms to generate leads, enhance brand awareness, and drive organic sales for Train Rex.


Responsibilities

  • Develop and execute creative and engaging social media strategies aligned with Train Rex’s goals and target audience.
  • Design and run paid ad campaigns across platforms like Facebook, Instagram, Google, YouTube, and LinkedIn to generate quality leads and maximize ROI.
  • Produce compelling content and visuals (posts, reels, stories, videos) to build brand awareness and user engagement.
  • Monitor and analyze campaign performance using tools like Google Analytics, Meta Ads Manager, and more to ensure continuous optimization.
  • Implement SEO strategies to improve organic reach and search engine rankings for Train Rex’s website and app.
  • Collaborate with the design and product teams to create visually appealing and impactful marketing materials.
  • Stay updated with the latest trends in digital marketing and fitness to innovate strategies.
  • Manage the Train Rex community on social platforms by responding to inquiries, comments, and reviews to build strong relationships.


Requirements

  • Proven experience as a Social Media Marketer, Digital Marketing Specialist, or similar role (6 months to 1 year preferred).
  • Proficiency in paid ad platforms (Facebook Ads Manager, Google Ads) and social media management tools (Hootsuite, Buffer, or similar).
  • Strong skills in content creation, including text, images, and video editing.
  • Basic knowledge of SEO principles and analytics tools (Google Analytics, SEMrush, etc.).
  • Excellent communication skills with a flair for creativity.
  • Data-driven mindset with the ability to interpret metrics and adjust campaigns accordingly.
  • Passion for fitness and wellness is a plus


What We Offer

  • Opportunity to be part of an innovative and fast-growing fitness tech company.
  • A flexible work environment with the chance to make a significant impact.
  • Competitive salary with performance bonuses.
  • Personal growth and learning opportunities in the fitness and digital marketing space.


How to Apply

If you’re ready to join a mission-driven company that’s shaping the future of fitness, we’d love to hear from you

Apply with your updated resume and a portfolio of your past campaigns (if available). Email us at or apply directly through LinkedIn.

  • Let’s create a healthier world together

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