Digital Marketing Strategist

3 weeks ago


Chennai, Tamil Nadu, India Foodbuddies Full time

About Food Buddies:

Food Buddies is a Research & Technology Partner in the food and beverages industry, focusing on innovation and collaboration.

We are headquartered in Chennai and invite you to visit our website at www.foodbuddies.in for more information.

Job Summary:

We seek an experienced Digital Marketing Strategist to drive customer acquisition and retention through performance marketing strategies.

The ideal candidate will have expertise in paid media management, data analysis, and bidding strategy optimization.

Key Responsibilities:

  • Develop and implement performance marketing strategies to maximize ROI and drive business growth.
  • Conduct data analysis to optimize marketing campaigns and identify areas for improvement.
  • Manage search engine campaigns, search ads, display ads, and video ads effectively.
  • Execute performance max campaigns and B2B lead generation campaigns.
  • Utilize social media platforms like Meta and LinkedIn for ad campaigns.

Requirements:

  • At least 4 years of experience in digital marketing or a related field.
  • MBA in Marketing or Digital Marketing is preferred.
  • Expertise in paid search, paid social, and display/video advertising.
  • Familiarity with social media marketing on Meta and LinkedIn.

What We Offer:

We offer a competitive salary of approximately ₹15,00,000 - ₹20,00,000 per annum, depending on experience, as well as opportunities for growth and professional development in a dynamic and innovative company.



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