Digital Media Strategist
9 hours ago
Job Title: Senior Paid Advertising Manager
We are looking for a highly skilled Senior Paid Advertising Manager to join our team at Performatena. This is a fantastic opportunity to work with top brands across various industries, including Automotive, Banking, Hospitality, Real Estate, Fashion, and Electronics.
About the Role:
As a Senior Paid Advertising Manager, you will be responsible for executing day-to-day paid search and social campaigns, reviewing and managing client data to ensure optimal campaign performance, tracking and reporting on campaign results, and generating campaign reports.
Responsibilities:
- Execute day-to-day paid search and social campaigns.
- Review and manage client data proactively to ensure optimal campaign performance.
- Track and report on campaign results, analyze data, and participate in weekly calls.
- Generate campaign reports, handle pacing, QA, and trafficking.
- Provide initial insights on campaign trends to executives and planners.
Qualifications & Requirements:
- Must be a logical thinker, solution-oriented, and data-driven with strong analytical skills.
- Excellent communicator, both verbal and written.
- Experienced in successfully running performance/KPI-based campaigns (CPL, CPA, CPI).
- Able to work independently, demonstrating self-starter qualities, and capable of researching performance issues and formulating tangible solutions.
- Good understanding of various digital marketing functions such as paid advertising and social media marketing.
- Strong Microsoft Excel skills, including Pivot Tables, Forecasting, and Chart Building.
Salary: ₹800,000 - ₹1,200,000 per annum
Location: Borivali, Mumbai
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