Strategic Brand Manager for Cardio Diabetic Segment
9 hours ago
Join Ipca Laboratories Limited, Kandivali as a Strategic Brand Manager for the Cardio Diabetic segment. The ideal candidate will have a minimum of 8 years of experience in brand management and will be responsible for analyzing customer needs, driving business revenue, and strengthening product portfolios.
About the RoleWe are looking for a talented individual who can manage brands along with their team, drive strategic initiatives, and generate business revenue through optimum resource utilization. The role involves:
- Analyzing customer needs for assigned brand portfolios
- Developing strategic initiatives to drive business growth
- Managing teams to strengthen brand performance
The successful candidate will have excellent communication skills, be able to work well under pressure, and have a strong understanding of pharma products and market trends.
Key ResponsibilitiesThe Strategic Brand Manager will be responsible for:
- Team Management
- Increasing market share of the brand
- Driving brand portfolio alignment with division's vision
- Managing expenses and strategy for ROI
The ideal candidate will have a deep understanding of the pharma industry, excellent analytical skills, and the ability to work effectively in a competitive environment.
Functional Knowledge and SkillsThe Strategic Brand Manager will require:
- General knowledge of pharma products and market trends
- Analytical skills to analyze customer needs and market data
- Sales coordination skills in a competitive environment
The ideal candidate will possess:
- Brand differentiation skills through product concept development
- Competitor behavior analysis skills to stay ahead in market trends
- Creative copywriting skills to develop high-perception storylines
Rs. 30 lakhs per annum, depending on experience.
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