Digital Marketing Strategist

11 hours ago


Jaipur, Rajasthan, India Angara. Full time
Job Title: Digital Marketing Strategist

About Us: Angara is a dynamic and innovative company that seeks to push the boundaries of marketing excellence. Our team is passionate about creating engaging experiences for our audience, and we're looking for a talented Digital Marketing Strategist to join our ranks.

About the Role: As a Digital Marketing Strategist, you will play a crucial role in developing and executing influencer marketing campaigns that drive engagement, generate high-quality clicks, and increase conversions. You will work closely with our marketing, content, creative, and analytics teams to ensure seamless integration with broader marketing initiatives and align with our overall brand strategy.

Key Responsibilities:
1. **Strategy Execution**: Develop and implement influencer marketing campaigns that meet our business objectives and exceed expectations. Utilize data and insights to refine and optimize strategies, providing actionable recommendations to improve campaign effectiveness and ROI.
2. **Influencer Partnerships**: Identify and engage with influencers who align with our brand ethos and have a proven track record of driving audience action. Negotiate and manage influencer contracts and deliverables, ensuring timely execution and quality output.
3. **Campaign Management**: Oversee the end-to-end execution of influencer campaigns, guaranteeing that content meets brand standards and campaign goals. Track and analyze campaign performance, focusing on key metrics such as impressions, engagement rates, click-through rates (CTR), and conversion rates.
4. **Collaboration**: Foster strong relationships with cross-functional teams, including marketing, content, creative, and analytics, to ensure cohesive marketing initiatives and aligned brand strategy.

What We Offer: As a Digital Marketing Strategist at Angara, you can expect a competitive salary of $85,000 - $110,000 per annum, commensurate with experience. In addition to your compensation package, you will also receive comprehensive benefits, including health insurance, retirement savings, and opportunities for professional growth and development.

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