Strategic Market Development Lead

6 hours ago


Mumbai, Maharashtra, India Beco Full time

BECO is a pioneering home care brand dedicated to sustainability and eco-friendliness. Our plant-based, bamboo-based products are highly effective and 100% chemical-free.

Our mission is to provide an environmentally conscious solution for all your homecare needs without compromising on quality. We're proud to be part of an innovative direct-to-consumer (D2C) model that allows us to provide quality products directly from our brand to you.

We're seeking a Strategic Market Development Lead to manage the Marketplaces Channel for BECO. This role involves responsible for the P&L and formulating an account-wise strategy to drive Sales.

The ideal candidate will have experience in High-growth startup brands or KAM roles within FMCG brands. The successful candidate will also be responsible for driving the overall Performance marketing function for Marketplaces through AMS, Sponsored Ads, Targeted Display ads, PLA's, PCA's etc.

The salary for this position is approximately ₹30-35 lakhs per annum, based on the location in Andheri, Marol Naka, Mumbai. Immediate joiners are preferred.

Key responsibilities include:

  • Managing the Marketplaces Channel for BECO
  • Responsible for the P&L and formulate an account-wise strategy to drive Sales
  • Gross Profit and contribution margins, Planning
  • Executing & support business operations & marketing of e-commerce at each level
  • Product Assortment, Supply chain, Distribution and CRM
  • Drive the overall Performance marketing function for Marketplaces through AMS, Sponsored Ads, Targeted Display ads, PLA's, PCA's etc.

This is an exciting opportunity to join a dynamic team and contribute to the growth of a sustainable home care brand.



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