Ecommerce Product Marketing Specialist
4 days ago
At OJ Commerce, we're on a mission to deliver exceptional value to our customers by leveraging technology, innovation, and brand partnerships. We're seeking an Ecommerce Product Marketing Specialist to join our team and drive the marketing strategy for our product line.
**Estimated Salary: $120,000 - $180,000 per year**, based on industry standards, location (Chennai), and experience level.
As an Ecommerce Product Marketing Specialist, you will be responsible for managing all aspects of pricing, promotions, channels & advertising for the product line. This includes:
- Identifying product strengths and weaknesses, promoting them across leading channels, and tracking their efficacy.
- Discovering key aspects of products, including essential keywords, and tracking their performance across channels to grow the product line vis-a-vis competition.
- Exploring opportunities in the marketplace to expand the product line by identifying consumer gaps, searches, and competitor strengths.
- Collaborating with channel managers to ensure marketing is done within budget and helping the product succeed across ads and SEO growth.
- Meeting sales targets within cost budgets of the product line.
- Building relationships with stakeholders in online marketplaces and digital channels.
- Benchmarking products against competition for features/pricing and listing quality.
- Tracking SEO growth of the product line and identifying areas of improvement.
Our ideal candidate has proven experience in ecommerce across listing, ads, SEO in 1 or more leading channels, as well as experience in digital marketing to drive sales through paid advertising, email marketing, and affiliate marketing. They are highly analytical, proficient in Excel, and have excellent communication skills. As a bonus, they should have strong ability to build relationships with internal and external stakeholders.
At OJ Commerce, we offer a fast-paced start-up environment with unlimited opportunity to make an impact, a competitive salary, medical benefits, accident cover, and flexible office working hours.
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