Digital Product Experience Lead

23 hours ago


Ajmer, Rajasthan, India Whatfix Full time
Product Manager

We are seeking a highly skilled Product Manager to join our team at Whatfix. This is a pivotal role in driving the evolution of our website, ensuring it remains a high-performing, marketing-driven platform that delivers exceptional value to our users and business.

About the Role:

The successful candidate will be responsible for defining the vision, strategy, and roadmap for the Whatfix website, aligning with business goals and user needs. They will take full ownership of the website, driving improvements in performance, user experience, and functionality, while prioritizing features and initiatives based on impact, effort, and alignment with company objectives.

The ideal candidate will have 4+ years of experience in product management, preferably with a focus on websites or digital products. They should have a proven track record of managing technical projects and working with cross-functional teams, strong analytical skills, and the ability to work with data to inform decisions.

A solid understanding of web technologies, including HTML, CSS, JavaScript, CMS platforms (e.g., WordPress, Drupal), and front-end frameworks, is essential. Familiarity with website performance optimization, SEO best practices, and web analytics tools (e.g., Google Analytics, Adobe Analytics) is also required. High comfort levels when working with engineering teams, excellent communication and stakeholder management abilities, and a user-first mindset are crucial.

Responsibilities include collaborating with marketing, design, engineering, and analytics teams to implement and optimize website features; driving user research, A/B testing, and usability studies to ensure the website meets user expectations and business goals; partnering with development teams to ensure technical feasibility, scalability, and performance of website projects; and ensuring the website complies with data privacy regulations (e.g., GDPR, CCPA) and adheres to industry security standards.

Required Skills and Qualifications:
  • 4+ years of experience in product management, preferably with a focus on websites or digital products
  • Proven track record of managing technical projects and working with cross-functional teams
  • Solid understanding of web technologies, including HTML, CSS, JavaScript, CMS platforms (e.g., WordPress, Drupal), and front-end frameworks
  • Familiarity with website performance optimization, SEO best practices, and web analytics tools (e.g., Google Analytics, Adobe Analytics)
  • High degree of comfort when working with engineering teams
  • Excellent communication and stakeholder management abilities

In return for your expertise, you can expect an estimated salary of $120,000 - $180,000 per year, depending on your level of experience and qualifications.


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