Visual Content Strategist

1 day ago


Gurgaon, Haryana, India Great Lakes Institute of Management Gurgaon Full time
About the Role

We are seeking a talented and passionate Graphic Designer and Visual Content Creator to join our team in Gurgaon. As a key member of our team, you will be responsible for creating visually compelling graphics and content across various platforms, ensuring our brand's visual identity is maintained and enhanced.

Key Responsibilities:
  • Design and produce engaging visual content for the website, social media, print, and other digital platforms aligned with the brand persona and following industry best practices.
  • Create illustrations, infographics, brochures, ad creatives, GIFs, and other assets to support content and marketing initiatives.
  • Integrate UI/UX principles in designs for the website.
  • Benchmark with international and top Indian institutions to craft and execute visual strategies.
  • Maintain brand consistency across all visual assets.
  • Stay updated with design trends to keep the company's visuals fresh and innovative.
Qualifications, Experience, and Competency Requirements:
  • MANDATORY
    • 2+ years of experience in graphic designing, preferably in the education/ed-tech sector.
    • Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Firefly, Lightroom) and other design tools.
    • Creative thinker, articulate with high attention to details and aesthetics.
    • Strong portfolio showcasing a range of creative projects.
    • Proficiency in English, both written and verbal.
    • Understanding of UX/UI principles.
    • Ability to work independently and as part of a team.
  • Additional Preferred Skills:
    • Experience with video editing and animation tools.
    • Knowledge of HTML/CSS for web design.
    • Familiarity with social media and display ad best practices.
About Great Lakes Institute of Management Gurgaon

Great Lakes is one of India's leading business schools ranked among the top 10 by Business Today, Outlook, and Business World magazines. Our campus in Gurgaon is set up in the industrial hub of the country to maximize industry engagement and career opportunities in cutting-edge domains.

We embody a spirit of excellence rooted in innovation and a sense of social responsibility. Over the last 14 years, our exceptional faculty members and cutting-edge curriculum have been recognized in India and abroad. We are also ranked in the top 8% B-Schools of India in the latest NIRF leaderboard.

Estimated Salary: ₹12,00,000 - ₹18,00,000 per annum

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