Digital Transformation Marketing Strategist

2 days ago


Kozhikode, Kerala, India ICD Technologies LLC Full time

We are seeking a highly skilled Digital Transformation Marketing Strategist to join our team at ICD Technologies LLC. As a key member of our marketing department, you will play a pivotal role in driving our company's communication, market research, lead generation, sales enablement, and marketing strategy initiatives to support growth and build brand visibility.

About the Role

This full-time position is based in India, working remotely to support operations in the Middle East and India. You will report directly to our Chief Marketing Officer (CMO), ensuring alignment with our company's marketing strategy and vision.

The ideal candidate will have 3-5 years of experience in marketing, preferably in technology, cybersecurity, or enterprise solutions industries. They will be proficient in digital marketing tools such as Google Ads, HubSpot, and SEO tools, as well as CRM platforms like Salesforce. Strong project management skills, exceptional communication and copywriting skills, and a proven ability to create engaging content for technical and enterprise audiences are essential.

A Bachelor's degree in Marketing, Business, or a related field is required. The successful candidate will also have hands-on experience with event marketing, including pre-event promotions, attendee engagement, and post-event follow-up.

Key Responsibilities
  • Develop and execute integrated marketing campaigns to promote cybersecurity tools, data management platforms, and enterprise services.
  • Create compelling and targeted content for digital platforms, including blogs, social media, email campaigns, and website updates, to engage CIOs, CISOs, CFOs, and enterprise leaders.
  • Plan and manage digital campaigns on platforms like Google Ads and other paid advertising channels to drive lead generation and elevate brand visibility.
  • Coordinate and support virtual and in-person events (e.g., webinars, podcasts, trade shows) for the Middle East and India markets, ensuring seamless execution and attendee engagement.
  • Leverage AI-driven tools to analyze campaign performance, optimize strategies, and enhance audience targeting and personalization.
  • Conduct research to identify industry trends, audience needs, and competitive strategies, particularly in the tech and cybersecurity sectors.
  • Work closely with business development, sales, and product teams to create impactful marketing collateral, case studies, and promotional materials.
  • Monitor, analyze, and report on the performance of marketing campaigns and events using tools like Google Analytics, HubSpot, and other platforms, optimizing ROI and alignment with organizational goals.
  • Assist the CMO in planning and executing broader strategic marketing initiatives, ensuring alignment with our company's mission and objectives.
Benefits

As a valued member of our team, you can expect:

  • Competitive salary: ₹1200,000 - ₹1800,000 per annum
  • Remote work flexibility with occasional travel to Dubai for in-person meetings and events
  • Opportunities for career growth and professional development in a fast-paced, evolving sector
  • Collaboration with industry leaders and contribution to impactful initiatives
  • Enjoy opportunities for international exposure and growth

Please note that the salary range provided is an estimate and may vary based on individual qualifications and experience.



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