Content Strategist

4 weeks ago


Mumbai, Maharashtra, India Yocket Full time

Job Overview

At Yocket, we're seeking a skilled Social Media Associate to join our team. As a key member of our marketing department, you'll be responsible for creating and executing engaging content across our social media platforms, fostering a strong online presence, and maintaining our brand voice.

Key Responsibilities

  • Develop and implement a content strategy that resonates with our audience
  • Manage and curate high-quality content for our social media platforms, including graphics, videos, and posts
  • Engage with our followers, respond to comments, and foster a sense of community
  • Monitor and analyze social media metrics to optimize our strategies and drive growth
  • Stay up-to-date with industry trends, platform updates, and best practices to maintain our competitive edge
  • Collaborate with our marketing and design teams to ensure seamless alignment between social media content and broader marketing initiatives
  • Support the planning and execution of social media campaigns, including scriptwriting and content creation

Requirements

To be successful in this role, you'll need a bachelor's degree in marketing communications, journalism, or a related field, and at least 1 year of experience managing social media platforms for a brand, agency, or related role.

Preferred Skills

  • Strong communication and writing skills
  • Knowledge of social media platforms, trends, and best practices
  • Proficiency in design tools like Canva, Adobe Creative Suite, or similar
  • Experience with social media analytics tools and native platform insights
  • Creative thinking with an eye for detail and consistency

What We're Looking For

We're seeking a high-agency individual with a proactive, adaptable, and can-do attitude. If you're a creative thinker with the ability to come up with innovative ideas and thrive in a fast-paced, dynamic environment, we'd love to hear from you.



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