Marketing Response Professional
2 days ago
We are seeking a skilled Marketing Response Representative to join our team in India. This is an exciting opportunity for a professional with experience in marketing response, inside sales, lead generation, or sales development.
About the Role:- Lead Nurturing: Engage with leads generated through marketing initiatives and guide them through the sales funnel to create demand for Ciklum's services.
- Outbound Prospecting: Utilize outbound sales techniques to identify and engage potential clients via email, LinkedIn, and phone calls.
- Email Marketing: Craft and send personalized outbound lead nurturing emails using HubSpot or similar automation software.
- Performance Tracking: Monitor and analyze the performance of outreach campaigns and provide insights on effective strategies.
- Craft persuasive and engaging emails to nurture leads.
- Analyze campaign performance and provide actionable insights.
- Utilize digital content and resources to engage leads and provide them with valuable information about Ciklum's offerings.
- Follow up with leads from events, webinars, and other marketing activities to nurture relationships and move them into the sales pipeline.
- Generate reports on lead nurturing activities and campaign performance to provide insights to the business.
- Experience: 3-5 years of experience in a similar role, preferably in IT services or software business.
- Communication: Excellent written and verbal communication skills.
- Language: Fluency in English and understanding of UK language nuances.
- CRM Proficiency: Familiarity with HubSpot CRM or other marketing automation tools.
- Outbound Sales: Strong interest in outbound sales prospecting.
- Analytical Skills: Ability to track and analyze campaign performance.
- Tech Savvy: Comfortable using digital tools and technology to enhance marketing efforts.
- Comprehensive company-paid medical insurance.
- Tailored education path with regular internal events, Udemy licence, language courses, and company-paid certifications.
- Growth environment with opportunities to share experience and level up expertise.
- Hybrid work mode at Chennai or Pune.
- Opportunities for growth and professional development.
- Welcoming environment with open-door policy and informal atmosphere.
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