Senior Demand Generation Strategist

5 days ago

Hyderabad, Telangana, India Gramener Full time
Lead Demand Generation for Enterprise Software Solutions

We are seeking an experienced Senior Demand Generation Strategist to lead our demand marketing efforts and drive pipeline growth for our enterprise software solutions business.

This is a senior leadership role that requires developing and executing multi-channel demand generation strategies, managing a team of marketing program managers and SDRs, and collaborating with cross-functional teams to achieve revenue goals.

About the Role:
  • Develop and execute multi-channel demand generation strategies aligned to personas, audiences, and sales objectives to support pipeline and revenue goals.
  • Collaborate with sales, product, and customer success teams to ensure alignment and effective execution of demand generation strategies.

The ideal candidate will have 8+ years of experience in demand generation leadership roles, preferably in the B2B enterprise software space or a complex technical market with longer sales cycles.

Responsibilities:
  1. Demand Generation Strategy:
  • Construct and bring to life marketing programs, including earned (SEO/SEM, website, email), paid (PPC, event sponsorships, social), and owned channels (web, webinar, podcast) demand generation programs.
  • Succesfully create and roll-out highly-targeted and broad demand generation programs that engage and advance interest across the prospect and customer lifecycle.
Campaign Management:
  • Understand the minds of our buyers to create authentic conversations and promotions that move them through the funnel and speed up sales velocity.
  • Own objectives across the marketing funnel - Inquiry to SQL - track and optimize performance at each stage in the funnel.
Stakeholder Management:
  • Collaborate with C-level, sales, marketing, and prospects to ensure alignment and effective execution of demand generation strategies.
Continuous Improvement:
  • Strengthen best practices while evaluating the latest B2B marketing strategies, marketing technologies, and experimenting with different tactics.
  • Consistently meet or exceed sales pipeline and revenue goals.
Analysis and Reporting:
  • Analyze marketing program outcomes in detail, drawing insights and presenting results clearly to inform decision making.
  • Improve operational processes and reporting related to demand generation programs to measure effectiveness, performance, and ROI of marketing spend on Hubspot.
Team Management:
  • Lead, nurture, and develop a team of marketing program managers and SDRs.
  • Manage budget and report on ROI.
Content Creation and Event Planning:
  • Develop and implement a content strategy that supports demand generation goals, including blog posts, whitepapers, case studies, and other relevant content.
  • Plan and execute webinars, conferences, and other events that support demand generation goals.
Influencer Marketing and Account-Based Marketing:
  • Develop and execute influencer marketing strategies that support demand generation goals.
  • Develop and execute account-based marketing strategies that support demand generation goals.
Data-Driven Decision Making:
  • Use data and analytics to inform demand generation decisions and measure the effectiveness of marketing programs.
Requirements:
  • 8+ years of experience in demand generation leadership roles, preferably in the B2B enterprise software space or a complex technical market with longer sales cycles.
  • Excellent understanding of how to analyze and optimize conversion rates across the sales and marketing funnel.
  • Extensive skills in marketing technology and automation systems, including Hubspot, Google Analytics, Google Tag Manager, Semrush, etc.
  • Demonstrable success delivering earned, paid, and owned channels demand generation programs.
  • Direct experience managing SDRs or proven success in working closely with SDR teams.
  • Data acquisition and management knowledge to support lead nurturing and outbound programs.
Salary: ₹24.50 lakhs per annumLocation: Hyderabad

  • US Demand Generation Strategist

    3 weeks ago

    Hyderabad, Telangana, India Algonox Full time

    Drive Algonox's growth in the US market by generating leads, conducting marketing analytics, overseeing communications, managing marketing automation, and supporting sales activities.About the RoleWe are seeking a highly motivated Demand Generation Strategist to join our team in the US region. This role plays a pivotal part in driving business expansion and...

  • Senior Sales Strategist

    1 month ago

    Hyderabad, Telangana, India MediaMint Full time

    Job Title: Senior Sales StrategistJob Summary:We are seeking a highly skilled Senior Sales Strategist to join our team at MediaMint. As a key member of our sales team, you will be responsible for developing and executing sales strategies to drive revenue growth and expand our presence in the tech sector.Key Responsibilities:Develop and implement sales...

  • Senior Lead Generation and Sales Campaign Strategist

    2 weeks ago

    Hyderabad, Telangana, India Acunor Full time

    Job Title: Senior Lead Generation and Sales Campaign Strategist A Career Opportunity with Acunor:We are seeking a highly skilled Senior Lead Generation and Sales Campaign Strategist to join our team in Hyderabad. As a key member of our sales team, you will be responsible for driving impactful lead generation campaigns and developing strategies to drive...

  • Head of Demand Generation Specialist

    3 weeks ago

    Hyderabad, Telangana, India Gramener Full time

    Job SummaryWe are seeking a seasoned Head of Demand Generation to spearhead our demand marketing efforts and drive pipeline growth for our enterprise software solutions business. As a strategic leader, you will develop and execute multi-channel demand generation strategies, manage a team of marketing program managers and SDRs, and collaborate with...

  • Senior Growth Strategist

    2 weeks ago

    Hyderabad, Telangana, India Star Consulting Global Full time

    About the RoleWe are seeking a highly skilled Senior Growth Strategist to join our team at Star Consulting Global in Hyderabad. This is a full-time hybrid role that involves driving business growth through lead generation, market research, customer service, and utilizing analytical skills.

  • Senior Oracle Marketing Strategist

    4 weeks ago

    Hyderabad, Telangana, India Infovity Full time

    Job OverviewWe are seeking an experienced Senior Oracle Marketing Strategist to lead and execute the marketing strategy for our Infovity business.The ideal candidate will possess a deep understanding of the enterprise software market, specifically Oracle solutions, and have a proven track record of building comprehensive marketing strategies that drive brand...

  • Global Product Marketing Strategist

    2 weeks ago

    Hyderabad, Telangana, India Akrivia HCM Full time

    Akrivia HCM is seeking a seasoned Global Product Marketing Strategist to spearhead the go-to-market strategy for our SaaS enterprise products. This individual contributor role requires a proactive and hands-on approach to develop and execute marketing initiatives that effectively position our products in the global market, generate demand, and support the...

  • Senior Content Marketing Strategist

    3 weeks ago

    Hyderabad, Telangana, India Saras Analytics India Pvt ltd Full time

    About the RoleWe are seeking a seasoned Senior Content Marketing Strategist to lead our content marketing efforts and drive thought leadership in the eCommerce analytics industry. This is a full-time position based in India.Job DescriptionThe Senior Content Marketing Strategist will develop and implement a comprehensive content strategy that aligns with our...

  • Senior Digital Merchandising Strategist

    1 week ago

    Hyderabad, Telangana, India Best Infosystems Ltd. Full time

    Best Infosystems Ltd. is seeking a highly skilled Senior Digital Merchandising Strategist to join our team in Hyderabad, India. As a Senior Digital Merchandising Strategist, you will play a critical role in driving the company's digital merchandising efforts and ensuring a seamless online shopping experience for our customers.About the RoleThis is a contract...

  • Senior Mobile Technology Strategist

    3 weeks ago

    Hyderabad, Telangana, India Cambridge Technology Full time

    About Cambridge TechnologyWe are a global technology company seeking an experienced Senior Mobile Technology Strategist to join our innovative delivery team.

  • Senior Brand Strategist

    3 weeks ago

    Hyderabad, Telangana, India 8 Views Full time

    Job OverviewWe are seeking a highly experienced Senior Brand Strategist to lead our brand development initiatives and drive business growth. As an Account Strategy Lead, you will be responsible for managing multiple client accounts and overseeing the execution of branding campaigns.This is an excellent opportunity to join 8 Views as a key member of our team,...

  • Senior LinkedIn Marketing Strategist

    3 days ago

    Hyderabad, Telangana, India Acunor Full time

    OverviewWe are seeking an experienced Senior LinkedIn Marketing Strategist to join our team in Hyderabad. This is a fantastic opportunity for individuals who have a proven track record in creating and managing impactful sales campaigns on LinkedIn.

  • Senior Business Development Strategist

    4 weeks ago

    Hyderabad, Telangana, India Dr Reddy's Laboratories Limited Full time

    Job SummaryWe are seeking an experienced Senior Business Development Strategist to lead our growth initiatives in Branded markets. The ideal candidate will have a strong network, excellent negotiation skills, and a deep understanding of the pharmaceutical industry.

  • Senior Benefits Implementation Strategist

    1 week ago

    Hyderabad, Telangana, India ADP Full time

    About the RoleWe are seeking a highly skilled and experienced Senior Benefits Implementation Strategist to join our team at ADP. This individual will be responsible for leading the successful implementation of the HWSE/Benefits Applications, ensuring seamless integration into our organization.

  • Senior Sales Strategist

    3 weeks ago

    Hyderabad, Telangana, India MediaMint Full time

    About MediaMintMediaMint is an innovative AI-powered Revenue Operations services company dedicated to accelerating innovation and revenue growth for platforms and publishers worldwide.We enhance operational efficiency, scalability, customer satisfaction, and data-driven insights through advanced technology, automation, and AI capabilities. Our mission is to...

  • Digital Marketing Strategist

    2 weeks ago

    Hyderabad, Telangana, India Goldsikka Limited Full time

    At Goldsikka Limited, we are seeking a highly skilled Digital Marketing Strategist to join our team. This role offers an estimated salary of $85,000 - $110,000 per year, depending on experience.About the Role:The successful candidate will have a proven track record in campaign management and digital demand generation marketing. Our ideal candidate will...

  • Senior Business Growth Strategist

    2 weeks ago

    Hyderabad, Telangana, India iGrand IT Solutions Pvt Ltd Full time

    Job Title: Senior Business Growth Strategist">Job Overview:A senior business growth strategist plays a pivotal role in driving revenue expansion and fostering strategic partnerships within the real estate sector.Responsibilities:Market Analysis and Insights: Conduct thorough market research to identify lucrative business opportunities, consumer preferences,...

  • Senior Digital Workplace Strategist

    5 days ago

    Hyderabad, Telangana, India MOVATE TECHNOLOGIES PRIVATE LIMITED Full time

    Job SummaryWe are seeking a highly skilled Senior Digital Workplace Strategist to join our team at Movate Technologies Private Limited. As an End User Computing Architect, you will be responsible for designing and implementing strategies and solutions to optimize the end-user computing environment, ensuring it aligns with business needs and IT objectives.

  • Senior Marketing Strategist

    6 days ago

    Hyderabad, Telangana, India SEPAL Full time

    Job Summary:We are seeking a highly skilled and experienced Senior Marketing Strategist to join our dynamic team at SEPAL. The ideal candidate will have over two years of experience in marketing and sales, with a proven track record of managing campaigns, coordinating product launches, interacting with influencers and brand promoters, and generating...

  • Chief Academic Strategist

    4 weeks ago

    Hyderabad, Telangana, India LeadIAS Private Limited Full time

    OverviewLeadIAS Private Limited seeks a visionary Chief Academic Strategist to spearhead academic initiatives and drive excellence in education.Job SummaryThis senior role demands a seasoned leader with expertise in curriculum development, faculty supervision, and student support. The ideal candidate will possess strong leadership skills, organizational...