Social Media Marketing Lead

1 day ago

Chennai, Tamil Nadu, India Aceolution Full time

We are seeking a highly skilled Social Media Marketing Lead to join our team at Aceolution in Chennai. As a key member of our marketing department, you will be responsible for developing and implementing our social media strategy to enhance brand awareness, drive engagement, and generate leads across various platforms.

Key Responsibilities
  • Social Media Strategy:
    • Develop and implement a comprehensive social media strategy aligned with the company's marketing goals.
    • Set clear social media objectives (brand awareness, engagement, lead generation) and performance KPIs (reach, impressions, conversions).
    • Stay up-to-date with social media trends, platform developments, and algorithm changes to optimize strategy.
  • Content Creation and Management:
    • Oversee the creation of high-quality, engaging, and on-brand content (graphics, videos, posts) for various platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.).
    • Develop and maintain a content calendar to ensure consistent posting and timely promotion of key events, products, and campaigns.
    • Write compelling copy that is optimized for engagement and platform best practices.
    • Collaborate with internal teams (designers, videographers, product teams) to ensure content aligns with brand messaging and goals.
  • Community Management:
    • Engage with followers, respond to comments and messages in a timely manner, and foster a positive online community.
    • Build relationships with influencers, brand advocates, and industry-related audiences to grow brand credibility.
    • Monitor and manage any potential crisis situations or negative feedback on social media platforms.
  • Analytics and Reporting:
    • Track, analyze, and report on key social media metrics (engagement, growth, traffic, conversions) to measure success and adjust strategy accordingly.
    • Use tools like Google Analytics, social media insights, and third-party analytics platforms (e.g., Hootsuite, Sprout Social) to monitor performance.
    • Provide monthly reports to the marketing team and leadership with actionable insights and recommendations.
  • Paid Advertising:
    • Plan and execute paid social media advertising campaigns on platforms like Facebook, Instagram, LinkedIn, and TikTok.
    • Optimize ad performance through A/B testing, targeting, and budget management to achieve the highest return on investment (ROI).
  • Collaborations and Partnerships:
    • Identify and manage partnerships with influencers, brands, or content creators to expand the company's reach and engagement.
    • Negotiate contracts and manage relationships to maximize the impact of influencer campaigns.
  • Trend Research and Innovation:
    • Continuously research new social media platforms, tools, and features that can enhance engagement and brand visibility.
    • Experiment with innovative content formats and strategies (e.g., live streaming, stories, reels, AR filters).
  • Brand Consistency:
    • Ensure all social media content is aligned with the company's brand guidelines, tone of voice, and visual identity.
    • Work closely with the PR and communications team to align messaging across channels.
Qualifications and Skills

To succeed in this role, you should have a Bachelor's degree in Marketing, Communications, Public Relations, or a related field. We are looking for someone with minimum 3-5 years of experience managing social media platforms and campaigns. You should have a proven track record of growing followers, increasing engagement, and driving conversions through social media. Your skills should include strong copywriting and content creation skills, excellent understanding of platform-specific best practices and trends, analytical mindset with the ability to interpret data and adjust strategies for improvement, exceptional communication and interpersonal skills, ability to manage multiple projects and meet tight deadlines, creative and detail-oriented with a passion for storytelling, knowledge of social media advertising platforms (e.g., Facebook Ads, Instagram Ads, LinkedIn Ads), and familiarity with SEO and web traffic metrics.

We offer a competitive salary of $60,000 per year, based on experience. The package also includes health, dental, and vision insurance, paid time off and holidays, professional development opportunities, and flexible working hours or remote work options (if applicable).

  • Social Media Marketing Professional

    2 weeks ago

    Chennai, Tamil Nadu, India The Creative Studio - Digital Marketing Agency Full time

    We are seeking a highly skilled Social Media Account Manager to join our team at The Creative Studio - Digital Marketing Agency.This role is perfect for someone with 1-4 years of experience in digital marketing or social media who loves managing social media strategies while building strong client relationships.Job DescriptionAs a Social Media Account...

  • Digital Marketing Specialist with Social Media Expertise

    2 weeks ago

    Chennai, Tamil Nadu, India The Creative Studio - Digital Marketing Agency Full time

    We're seeking a talented Digital Marketing Specialist to join our team at The Creative Studio - Digital Marketing Agency. As a key member of our social media management team, you'll play a crucial role in driving client success through creative strategy and relationship management.Your primary responsibility will be to act as the main point of contact for...

  • Social Media Marketing Professional

    7 days ago

    Chennai, Tamil Nadu, India Aceolution Full time

    Aceolution seeks an experienced Social Media Marketing Professional to join our team.The successful candidate will be responsible for developing and implementing a comprehensive social media strategy that aligns with the company's marketing goals. This includes setting clear social media objectives, such as brand awareness, engagement, and lead generation,...

  • Digital Marketing Operations Lead

    3 weeks ago

    Chennai, Tamil Nadu, India Social Beat Full time

    About the RoleWe are seeking an experienced Digital Marketing Operations Lead to join our team at Social Beat. As a key member of our leadership team, you will play a crucial role in ensuring effective communication and collaboration between our co-founders and the entire organization.The ideal candidate will have 5+ years of experience in a leadership or...

  • Strategic Social Media Marketing Specialist

    1 week ago

    Chennai, Tamil Nadu, India Aceolution Full time

    Job Title: Strategic Social Media Marketing SpecialistEstimated Salary: $70,000 - $90,000 per year.Aceolution is seeking a highly skilled Strategic Social Media Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive social media strategy to enhance brand...

  • Lead Content Strategist

    1 day ago

    Chennai, Tamil Nadu, India Matrimony Limited Full time

    About Matrimony Limited">Matrimony.com Ltd is a pioneering pure-play Wed-Tech Company, listed on the BSE and NSE. As India's largest and most trusted matrimony brand (as per the Brand Trust Report 2014), we serve close to 6 million members with over 3000 associates.">A Career in Digital Marketing">We are seeking a highly skilled Social Content Writer to join...

  • Social Media Marketing Expert

    3 days ago

    Chennai, Tamil Nadu, India Aceolution Full time

    The ideal candidate for the Social Media Manager role at Aceolution will possess a deep understanding of social media trends, algorithms, and best practices.Key responsibilities include developing and implementing a comprehensive social media strategy, overseeing content creation and management, engaging with followers, monitoring analytics, and planning...

  • Strategic Social Media Marketing Professional

    6 days ago

    Chennai, Tamil Nadu, India Aceolution Full time

    The Strategic Social Media Marketing Professional will play a vital role in driving the company's online presence and achieving business objectives. At Aceolution, we are seeking an experienced and innovative individual to join our team as a Social Media Manager.As a Social Media Manager at Aceolution, you will be responsible for developing, implementing,...

  • Digital Content Creator

    7 days ago

    Chennai, Tamil Nadu, India Syncarp Full time

    Enhance your skills in digital content creation and social media marketing with Syncarp Digital's innovative approach.About the Opportunity: As a Social Media Marketing Intern, you will play a key role in elevating our clients' online presence and our brand's stature. This position is ideal for individuals adept at crafting engaging digital content,...

  • Social Media Marketing Professional

    3 days ago

    Chennai, Tamil Nadu, India dadha Full time

    At dadha, we are seeking a highly skilled Social Media Marketing Specialist to join our team in Chennai. As a key member of our marketing department, you will be responsible for managing our social media presence, creating engaging content, and analyzing metrics to drive brand awareness and customer engagement.Key Responsibilities:Develop and implement...

  • Digital Marketing Operations Manager

    6 days ago

    Chennai, Tamil Nadu, India Social Beat Full time

    Job Title: Digital Marketing Operations ManagerWe are a digital marketing agency based in India, with a strong focus on growth and ROI. Our team of experts provides comprehensive digital marketing solutions to businesses across various industries.This is a full-time position that requires a self-starter with a passion for digital marketing and a proven track...

  • Social Media Marketing Specialist

    2 weeks ago

    Chennai, Tamil Nadu, India TARGETBAY ECOMMERCE SOLUTIONS PRIVATE LIMITED Full time

    About TargetBay Ecommerce Solutions Private Limited:We are a fast-growing Ecommerce marketing automation SaaS company based out of Chennai and Atlanta.Our clients use our products to increase their online sales through personalized email marketing and reviews technologies. We have over 3,000 Ecommerce companies using our solutions.Experience: 2-4 years in...

  • Social Media Content Creator

    1 month ago

    Chennai, Tamil Nadu, India TargetBay Full time

    About TargetBayTargetBay is a fast-growing SaaS company that specializes in eCommerce marketing automation. Our clients leverage our personalized email marketing and reviews technologies to boost online sales. With over 3,000 eCommerce companies using our product, we are always looking for talented professionals to join our team.Position OverviewWe are...

  • Digital Marketing Strategist

    3 weeks ago

    Chennai, Tamil Nadu, India Gigamon Full time

    Gigamon is a leading innovator in the industry, committed to fostering a culture of diversity and inclusion. As a Digital Marketing Strategist - Lead Paid Media, you will play a pivotal role in driving our paid media strategy across Paid Social, Search Engine Marketing (SEM), and Display Advertising.Job DescriptionWe seek a seasoned professional with 9+...

  • Marketing Manager for Luxury Jewellery Brand

    3 days ago

    Chennai, Tamil Nadu, India Profitcast Growth Marketing Agency Full time

    Full-Time Social Media Manager Job DescriptionWe are excited to announce an opening for a Full-Time Marketing Manager at N Gopaldaas Jewellers, a prestigious name in the luxury jewellery industry.This role will be based in-store and will be responsible for executing key marketing activities, working closely with our remote team, and promoting N Gopaldaas...

  • Digital Marketing Operations Manager

    3 weeks ago

    Chennai, Tamil Nadu, India Social Beat Full time

    Company OverviewSocial Beat is a digital marketing agency based in India, offering comprehensive solutions to businesses across various industries.We are a team of 300+ digital experts across multiple locations, providing cutting-edge services to leading brands and hyper-scaling startups.We work closely with ecosystem partners like Google, Facebook, and...

  • Creative Visual Designer Position for Social Media Marketing Agency

    3 weeks ago

    Chennai, Tamil Nadu, India KRDS Full time

    OverviewKRDS is a leading independent marketing agency with a global presence in Europe, Middle East and Asia.We design and implement communication strategies for our customers on all social media platforms.

  • Paid Social Media Campaign Specialist

    4 weeks ago

    Chennai, Tamil Nadu, India Covenant Consultants Full time

    Covenant Consultants is a leading executive search and recruitment firm delivering expert service in the human capital industry. Our team of 350+ full-time recruitment specialists caters to diverse clients across various practices, guided by core values of purpose, integrity, excellence, trust, and quality.Career OpportunityWe are seeking a mid-level Paid...

  • Digital Marketing Operations Manager

    2 days ago

    Chennai, Tamil Nadu, India Social Beat Full time

    Job Title: Digital Marketing Operations ManagerAbout Social Beat:Social Beat is a digital growth partner for leading brands and hyper scaling startups in India.We have a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR, and Chennai. We are India's fastest-growing independent digital marketing solutions company and manage 3% of digital media...

  • Digital Marketing Expert

    2 weeks ago

    Chennai, Tamil Nadu, India Workafella Full time

    About WorkafellaAt Workafella, we're passionate about creating innovative and collaborative workspaces that foster growth and productivity. Our team is dedicated to providing exceptional experiences for our members, and we're looking for a talented Digital Marketing Expert - Social Media Strategist to join us in this mission.